Gabriel Queiroz
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Gabriel Queiroz

Gabriel Queiroz

About

Detail

Head of performance at Anna Pegova | Head of Performance at Farmacias São João
Brazil

Contact Gabriel regarding: 

work
Full-time jobs
Starting at USD2K/month
Flexible work
Starting at USD12/hour

Timeline

work
Job
school
Education
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Publication

Résumé

Jobs verified_user 0% verified
  • R
    Especialista em Performance public Remote experience
    Rede de Farmcias So Joo
    Nov 2023 - Current (1 year 7 months)
    Responsible for managing sources of traffic for e-commerce and app. Creating strategies focused on sales performance channels by main platforms on market. Support to e-commerce team.
  • W
    Especialista em tráfego public Remote experience
    Wellness Clinic Marketing
    Aug 2023 - Current (1 year 10 months)
    Paid media specialist focused on lead acquisition for a stetic clinic franchise located on US. Responsible for managing a team working on digital performance campaigns. Also resposible for creating reports and strategic meetings to maximize cost per click and cost per acquisition.
  • Corebiz
    Customer Success Manager
    Corebiz
    Jan 2022 - Aug 2023 (1 year 8 months)
    - Responsible for client’s contract growth - Support to new business team with planning and defending the proposal - Support to technical team during a crisis reported
  • A
    Head of performance
    Anna Pegova
    Jan 2022 - Current (3 years 5 months)
    - Responsible for all paid media strategy on the company - Worked with e-commerce and 20 local stores of the brand - Support on CRM Salesforce marketing cloud email marketing - Forecast monthly goals based on revenue, ROAS, CPA and new client acquisition cost - Monthly local stores visits to follow-up the process - Support to SEO strategy - Landing pages construction for lead acquisition for services on local stores using RD Station - Integration of systems using Zapier and Albato tools - Support to product and comercial teams to decide which product will be sold on each month according to search seasonality and audience interest
  • C
    Performance Media Teacher
    ComSchool
    Feb 2021 - Current (4 years 4 months)
    Digital Market teacher focused on Google and Meta Ads - Performance strategies for new e-commerce managers and media analysts.
  • Corebiz
    Media manager & Planner
    Corebiz
    Jan 2019 - Jan 2022 (3 years 1 month)
    - Responsible for hiring new media analytics for the media team - Management and training for all media team members - Close follow-up to high level client´s of the agency - Responsible for goals of all client´s of the agency - Part of the planning team, working on new indicators, competitor´s market share and strategy, new campaign ideas and media channels focused on client’s goals. - Responsible for branding & performance teams - Support for BI team focused of elaboration of custom report models to each client - Responsible for develop all formal process media team must follow - Also general support for all cells, SEO, CRM, Planning, BI, human resources and hiring.
  • Corebiz
    Digital Media coordinator
    Corebiz
    Apr 2017 - Dec 2018 (1 year 9 months)
    - Responsible for a team of 15 analysts, assistants and interns - Follow-up all goals of the media team - Close technical support for all analysts - Management and training to new media tools - Support to creative team for new campaign development - Directly responsible for three key accounts of the agency
  • Corebiz
    Media Analyst
    Corebiz
    Dec 2016 - Mar 2017 (4 months)
    - Responsible for five medium / high level accounts of the agency - Follow up daily indicators - Responsible for goal achievement of five clients - Optimization for Google Ads and Meta Ads campaigns - Weekly meetings with all client´s of the cell - Support to interns
  • W
    Digital Media Analyst
    Wunderman
    Jun 2016 - Nov 2016 (6 months)
    - Responsible for four high level budget clients - Planning keywords and campaigns - Forecast monthly budget according to client´s main goals based on traffic, CPC, CPA, ROAS - Daily optimizations os client’s campaigns on Google Ads search and display - Participate and collaborate on daily meetings - Elaboration of daily reports sending the main indicators for client located in US
  • B
    Digital Media Analyst
    Blinks
    Jan 2016 - Jun 2016 (6 months)
    - Responsible for planning, prospection and daily analysis on client’s metrics using Google Analytics reports - Daily optimizations os client’s campaigns on Google Ads and Meta Ads - Responsible for planning monthly goals based on ROAS / CPA - Forecast and track new indicators - Participate and collaborate on weekly meetings with main client´s of the cell - Also responsible for developing three interns - Develop digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
  • Google
    Google Ads Speclalist
    Google
    Jan 2015 - Dec 2015 (1 year)
    Google Ads Specialist Customer service do Google Ads advertisers, focused on SMB public. - Provide support to all tools related to Google Ads universe. - Help advertisers with optimizations and their campaign results. - Support for metrics in Google Analytics, merchant center and Google My Business. Work done at Google Brazil, São Paulo office by Cognizant.
Education verified_user 0% verified
  • U
    Marketing, Marketing
    Universidade Paulista
    Jan 2020 - Dec 2022 (3 years)
    Marketing degree
  • I
    Inbound Marketing, Marketing
    Impacta Tecnologia
    Jan 2018 - Dec 2018 (1 year)
    Concept of inbound marketing and when we are able to apply on marketing strategy.
  • I
    Curso livre de construção de storytelling para marcas, Marketing
    Impacta Tecnologia
    Jan 2017 - Dec 2017 (1 year)
    Storytelling for branding construction
Publications verified_user 0% verified
  • Facebook
    Case: Sem Parar comunica nova identidade visual usando os formatos do Facebook
    Facebook
    May 2020
    O artigo deste ano mostra como o Sem Parar em parceria com a Corebiz fez um excelente trabalho ao divulgar seu novo posicionamento de marca na web usando as redes sociais do Facebook. "Com a chegada da Black Friday de 2019, e após passar por um treinamento intensivo de criativos fornecido pelo próprio Facebook, a marca decidiu apostar num visual novo e comunicar a novidade durante o período."
  • Facebook
    Case: Recorde de vendas do Sem Parar em 2018
    Facebook
    Mar 2019
    O artigo mostra como o Sem Parar bateu o recorde de vendas no Black Friday de 2018 com o Facebook em parceria com a sua agência de marketing digital Corebiz. Fui responsável pelo planejamento da estratégia, execução das campanhas, e também do acompanhamento de performance.