F

Fred Lusky

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Bloomfield Hills, Michigan, United States

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Résumé


Jobs verified_user 0% verified
  • V
    President
    VibeLogic, LLC
    Jan 2026 - Current (8 months)
    • Built a complete B2B email production platform on Amazon SES — engineered delivery infrastructure, configured authentication and sending architecture, sourced and built the contact database independently, designed segmentation and list logic, and runs a weekly deployment program achieving a sustained 20% open rate for 100,000+ home service professionals with zero production failures. • Uses AI tools as native production infrastructure — Claude and ChatGPT for HTML template diagnostics, rendering issue resolution, QA checklist generation, segmentation logic building, and automation drafting; builds custom agents and workflow tools that compress production timelines and maintain consistency across every send. • Provides B2B email production
  • S
    Co-Founder & President
    Sendwell, Inc.
    Jan 1999 - Jan 2026 (27 years 1 month)
    • Executed high-volume email production end-to-end across 50+ concurrent client programs — building campaigns inside ESP platforms, constructing audience segmentation logic, configuring journey triggers and automation rules, scheduling sends, and deploying with zero tolerance for deployment errors across all active accounts simultaneously. • Owned QA as a non-negotiable production standard — verifying audience logic, link integrity, rendering across clients, subject line and offer accuracy, suppression application, and compliance requirements on every send before deployment, catching problems before the client ever sees them. • Built and maintained email deliverability discipline across all client programs — managing sender reputation, auth
Education verified_user 0% verified
  • Michigan State University
    Bachelor of Arts — Finance
    Michigan State University
    Jan 1991 - Jan 1995 (4 years 1 month)
    Eli Broad College of Business
Projects (professional or personal) verified_user 0% verified
  • V
    Professional
    VibeLogic, LLC
    Mar 2026 - Current (6 months)
    KIG Insurance Lead Generation & Newsletter Platform Built a custom AI-assisted lead generation and newsletter platform for a commercial insurance client. The system sourced, cleaned, enriched, and segmented public-record and web data; generated personalized newsletter/email content; managed deliverability through SPF, DKIM, DMARC, suppression, validation, and Amazon SES; and tracked campaign performance across a large contractor/home-services audience. The project processed 646,000+ records, delivered 500,000+ AI-enabled communications, reached 156,000+ unique recipients, and created a repeatable workflow for lead discovery, outreach, newsletter production, and reporting.