Business Strategy & Analytics Manager
Liberty Latin America (LLA)
May 2024 - Current (2 years 2 months)
• Led a team to improve by ~20% the impact of a price increase in Panama fixed and postpaid operations, by analyzing past behaviours and excluding customers most likely to churn
• Orchestrated the development of ML models using connectivity data to provide better competition insights within polygons of the capital city, engaging with commercial directors and up to the CEO
• Identified a coverage gap of 10% of buildings in the capital city by analyzing data of cancelled orders enriched with external public data, and recommended a review of the homes passed commercial requirement process