Fernando Alves de Figueiredo Specialist in Analytics | MIS | BI | Information

Data Engineering Specialist/AI Training

Outlier.ai

Aug 2024 - Current (2 years)

Design and deploy in partnership with Platform Engineer, architecture for big data processing with daily volumes of around 1.9 billion records using frameworks such as Hadoop, and Spark, plugged into the GCP cloud environment. Create the algorithms of the Geo Behavior Insights application that aims to monitor the movement of potential customers of major brands and retailers according to points of interest such as Hypermarkets, Airports, Multipurpose Arenas, Convention centers, football stadiums, train stations, subway, bus terminals, cosmetic stores, malls, automotive centers, parks among other points of interest to create data products such as number of visits to competitors, measure the flow of people at the point of interest, statistics

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Specialist in Data Customer Solution

Santander Bank

May 2022 - Jul 2024 (2 years 3 months)

Responsible for creating, maintaining, and improving solutions for data use aimed at the satisfaction of internal and external customers of Santander, identifying business possibilities using legacy data, open finance, and data bureaus such as Serasa Experian, Boa Vista, B3, Brazil Central Bank and in partnerships with other business areas convert into solutions for customers of products such as Personal and Business Loans with and without consignment, Real Estate Financing, vehicular financing, credit cards upsell and fitting, increase credit limits according to our practices, bring external investors into our portfolio according to market readings, avoid churn through the analysis of transactions in other banks, provide books and algorith

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Specialist in Data Quality Engineering

Santander Bank

May 2022 - May 2023 (1 year 1 month)

Responsible for structuring processes to analyze and ensure Data Quality of Accounts, Credit Card, Financing, Loans, Investing, Insurance, and Arrangement Credit APIs according to technical specifications from Open Finance using Azure Databricks tools such as Python, Spark, and SQL, when errors were found open issues to others finance institutions solve and retransmit these data fixed. Bring insights and possible opportunities to do business through the analysis of customers' profiles according to their transactions, bank principality, credit cards with bad fit and purpose new offers for these customers. Support data governance team to catalog Open Finance data, specify Data quality rules for Informatica Data Governance Tool, create databas

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Specialist in Data Engineering

Porto Seguro Insurance Company

Sep 2020 - May 2022 (1 year 9 months)

Responsible for the design and development of data integration solutions and data pipelines that be used in making decisions using Cloudera Hadoop tools such as Hive, HBase, and Impala, development of case studies in Oracle, Python, or R to analyze data from People Analytics that results in HR KPIs, create data surveys to internal research, defend and explain the solutions in the Data committee and in case of non-approval, adapt or rebuild the solution to what is decided and agreed in the committee, development of ETL and ELTs to process, analyze and ingestion data, calculate storage capacity considering the growth company, prepare dataset loads, document and prepare metadata from source to scripts for creating tables and views, document te

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SAS and CRM Specialist

BNP ParibasCetelem Bank

May 2019 - Sep 2020 (1 year 5 months)

Develop automatic processes using tools such as IBM Campaign, SAS Guide, and Linux Shell Script, to select, segment, and direct the audiences of The Cetelem Bank CRM campaigns aiming to improve the efficiency of sales and growth of the portfolios of payroll loan products, personal loan, self-financing, assistance, insurance and credit cards, control and monitoring of the CRM communication rules, analyze campaigns results. Analyze partner's performance in customer conversion mailing, through Agile purpose stories for the continuous improvement of CRM processes, analyze campaign problems with internal customers, and propose how to solve them. Develop and maintain the "PromoInterests" bot that captures customers' loan simulations and post anal

BI MicroStrategy/Oracle Specialist

Robert Half

Feb 2019 - May 2019 (4 months)

Develop using tools such as MicroStrategy 10.7 and Oracle 11g, construction of dossiers, dashboards, and templates of sales indicators, activations, cancellations, billing, and revenue of financial products of Banco Carrefour. Provide insights for decision-making, targeting and improving the strategy and positioning of insurance products, and improving and growing the customer portfolio to achieve the stipulated goals. Field research in bank stores to understand customer pains and create solutions to remedy them.

Information Coordinator

Chubb Insurance

Sep 2017 - May 2018 (9 months)

Reporting to the Operations Manager, being responsible for commercial and financial information and integration with parent company support systems for operations, generating and keeping commercial reports, claims, assistance areas, LATAM BI, with a team of 11 analysts. Idealization of the Enterprise project: improvement of affinity processes and better management of the control of the needs and capabilities of the team. Implementation of Pre-Processing, resulting in reduction of sales processing errors, and creation of Dashboards and availability of reports of MicroStrategy v10 to managers and sponsors. Maintenance and provisioning of quantitative and financial control reports with the commercial area, and local and overseas partners. Chub

DBM Specialist

Sky

Jan 2016 - Sep 2017 (1 year 9 months)

Responsible for creating preventive models for the analysis of invoiced services and billing to prevent failures before the bill process charge. Preventive data analysis of revenue variations before provisioning. Data collection to support previous and emergency decisions, market studies, measurement of financial impacts, gathering information for marketing actions, and reduction of printing and posting costs. Continuous process improvement using SAS scripts for validation of hard and probabilistic rules.

Data Specialist

CLARO

Jul 2011 - Apr 2013 (1 year 10 months)

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Mis Billing Full Analyst

Aug 2008 - Jun 2011 (2 years 11 months)

DSpec - Responsible for managing the Billing Validation Cell, Products, and Promotions, development of preventive controls based on data, and reporting of Billing KPIs via Dashboards. Consolidation and dissemination of improvement and earnings actions of the teams of the Billing Validation Cell and AMDOCS Correction Cell. Represent billing in the inter-improvement committee areas with Marketing, Customer Service, IT, and Revenue Assurance and integration of War Room teams to mitigate chain failures that affect customer satisfaction. Conduct and Implementation of the Zero Error Invoice Project in May/2014 brought the possibility of corrections of pre and post-billing failures avoiding the issuance of invoices with errors reaching customers.

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System Integrator Analyst

Ericsson Management and Services Brazil

Nov 2005 - Feb 2008 (2 years 4 months)

Integration of Billing Mediator BMP 5.0 systems, monitoring mission critical environment - telephone exchanges, Unix and Telecom Jobs automation, • Implement systemic improvements in the mediation systems at Telefonica São Paulo, including the creation, updating, and correction of procedures in the D-Control application/ Oracle Database. • Support and Assurance of Files Transmission to the Telefonica Billing Systems.

Fernando Alves de Figueiredo

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