Senior Project Manager / Event Producer & Industrial Designer with 12+ years of experience leading large-scale festivals, product launches, brand activations and events for clients such as Xiaomi, Budweiser, Toyota (among others). Proven expertise in hybrid/remote team leadership (up to 25 staff, 40+ vendors, 11 cities), project governance, and budget management ($500K+). Pursuing a Master's in Project Management (CEUPE, expected April 2026), deepening skills in risk management and KPI/ROI delivery. Strong track record in sustainable event production, vendor negotiation, and data-driven optimization for live, hybrid, and virtual formats.