Efrain Vasquez Tobon Realizador audiovisual

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Director de marca

ciliberti

Nov 2024 - Jun 2025 (8 months)

Como Director de Marca, fui responsable de desarrollar y ejecutar estrategias de marca que aumentaron la visibilidad y el reconocimiento en el mercado. Trabajé en estrecha colaboración con equipos de marketing y ventas para alinear las iniciativas de marca con los objetivos comerciales. Además, diseñé la tienda web, así como la interfaz de usuario (UI) y la experiencia de usuario (UX), lo que mejoró la interacción del cliente y facilitó una experiencia de compra más fluida.

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Director de marca

Laura Saenz Closet

Nov 2023 - Aug 2024 (10 months)

Senior Graphic Designer

Low Battery

Nov 2023 - Sep 2024 (11 months)

As a Senior Graphic Designer, I was responsible for creating visually compelling designs that effectively communicated the brand's message across various platforms. I collaborated closely with marketing teams to ensure that all design elements aligned with the overall marketing strategy. Additionally, I maintained an awareness of the latest design trends and digital marketing keywords, which informed my creative process and enhanced the relevance of my designs in the context of current social media trends. This proactive approach not only improved the aesthetic quality of our projects but also ensured that our visual communications resonated with target audiences.

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Director de marca

BeU Solutions

Mar 2022 - Nov 2023 (1 year 9 months)

Como Director de Marca, fui responsable de desarrollar y ejecutar estrategias de marca que aumentaron la visibilidad y el reconocimiento en el mercado. Trabajé en estrecha colaboración con equipos de marketing y ventas para alinear las iniciativas de marca con los objetivos comerciales generales. Además, utilicé Google Workspace como la suite de aplicaciones preferida en la empresa, lo que facilitó la colaboración y la comunicación efectiva entre los equipos, mejorando así la eficiencia en la ejecución de proyectos de marca.

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Senior graphic designer

Mano de obra

Nov 2021 - Feb 2022 (4 months)

As a Senior Graphic Designer, I was responsible for creating visually compelling designs that effectively communicated the brand's message across various platforms. I collaborated closely with the creative team to develop innovative concepts and ensure that all design elements aligned with the overall marketing strategy. Additionally, I utilized my skills in digital marketing to design and prepare digital marketing campaigns, enhancing the team's ability to reach target audiences and achieve campaign objectives. My role also involved staying updated on design trends and technologies to continuously improve the quality and impact of our visual communications.

Freelance Graphic Designer

freelance

Jul 2019 - Current (7 years)

As a Freelance Graphic Designer, I have successfully collaborated with various clients to create visually compelling designs that effectively communicate their brand messages. My role involved understanding client needs, developing creative concepts, and delivering high-quality graphics across multiple platforms. Additionally, I have managed marketing aspects for different companies, ensuring that their branding aligns with their overall business strategies and resonates with their target audiences. This experience has enhanced my ability to integrate design with marketing principles, ultimately contributing to the success of my clients' branding efforts.

Fotografo

freelance

Jan 2019 - Current (7 years 6 months)

- He trabajado como Freelance por 3 años como fotógrafo, diseñador gráfico y editor de videos, creando contenido visual atractivo y de alta calidad para diversos clientes. - Utilicé Google Workspace como mi herramienta preferida para compartir y recibir observaciones de mis clientes, lo que facilitó una comunicación fluida y mejoró la colaboración en los proyectos.

Efrain Vasquez Tobon

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