Edgard Zuluaga

Edgard Zuluaga

About

Detail

Business Development and Sales Manager | Project Manager | BPM, ERP, WMS, CRM and eLogistics Consultant | Strategy and Operations Advisor | English, Spanish
Montevideo Department, Uruguay

Contact Edgard regarding: 
Flexible work
Starting at USD10/hour

Timeline


work
Job
school
Education
folder
Project
auto_stories
Publication

Résumé


Jobs verified_user 0% verified
  • Z
    PROJECT & PROGRAM MANAGER
    Z&K Consultora
    Jul 2023 - Current (2 years 11 months)
    As a Project & Program Manager and Digital Transformation Director at Z&K Consulting Group since June 2023, I have directed a portfolio of over 30 digital transformation projects, achieving nearly 100% on-time completion for more than 15 clients across Canada, Argentina, the USA, and Uruguay. I managed multinational teams of up to 90 professionals, effectively collaborating with individuals from Latin America, Eastern Europe, America, and Asia. My role involved implementing ERP, CRM, WMS, and eCommerce solutions that reduced operating costs by an average of 25%, while efficiently managing project budgets without significant extra budget requests. I applied PMI Project Management SOPs throughout all project stages: beginning, planning, execu
  • G
    GERENTE DE DESARROLLO DE NEGOCIOS
    Gecos Transformación Digital
    Apr 2021 - Jul 2023 (2 years 4 months)
    **GERENTE DE DESARROLLO DE NEGOCIOS** **Business Development Manager | Digital Transformation Director | Partner** **Mar 2021 - Jun 2023** **Gecos Digital Transformation | Montevideo, Uruguay** Reduced B2B sales cycle from 24 to 3 months for SaaS solutions and enterprise software development. Optimized stakeholder management for reselling and cross-selling. Opened new lines of business by innovating in technology and reaching the international market, selling projects in Argentina, USA, and Canada through strategic partnerships developed under my leadership. Closed more than 100 B2B sales, winning open competitions and in processes from scratch. Designed the integrated marketing-sales process that increased conversion by 40%. Hired
  • Intedya
    BUSINESS DEVELOPMENT REPRESENTATIVE
    Intedya
    Dec 2019 - Apr 2021 (1 year 5 months)
    Business Development Representative Nov 2019 - Mar 2021 Intedya | Montevideo, Uruguay - Generated and qualified an average of 80 B2B opportunities per month through strategic prospecting. - I was invited to be a partner of the office. - Converted 25% of opportunities into qualified leads for the senior sales team. - Developed sales pipeline through telephone prospecting and networking. - Implemented a qualification process that ensured 100% of sales meetings. - Although I did not use QuickBooks directly, I managed tasks related to quoting, invoicing follow-up, and payment tracking, which are essential bookkeeping functions, demonstrating my ability to handle financial documentation effectively. - Utilized Microsoft Excel d
  • A
    SENIOR QA ANALYST
    Alorica (ACER & Amazon)
    Dec 2014 - May 2019 (4 years 6 months)
    **Senior QA Analyst** **Jan 2014 - Apr 2019** **Alorica (Acer & Amazon) | Montevideo, Uruguay** - Led quality improvement initiatives for a team of 250 customer service and technical support agents. - Implemented a metrics system that reduced rework by 35% and improved SLA compliance by 25%. - Trained and mentored a team of 2 QA analysts in effective audit methodologies for Call Centers. - Collaborated across departments with Ops, IT, and Training to close critical process gaps. - Worked for the Brazilian and Spanish markets. - Utilized Microsoft Excel daily to manage prospect lists, track KPIs, organize follow-up schedules, and prepare comprehensive reports for management, enhancing overall operational efficiency. - Lever
  • C
    PROFESOR DE SECUNDARIA
    CODICEN
    Apr 2013 - Apr 2014 (1 year 1 month)
    Como PROFESOR DE SECUNDARIA en Codicen, desde marzo de 2013 hasta marzo de 2014, fui responsable de impartir clases a más de 100 estudiantes avanzados de secundaria, diseñando e implementando currículos adaptados a sus necesidades. Lideré grupos de hasta 40 personas, desarrollando habilidades de comunicación y pensamiento crítico. Medié conflictos y gestioné dinámicas grupales diversas, utilizando habilidades de servicio al cliente para mejorar la experiencia educativa mediante la promoción de una comunicación efectiva, la resolución de conflictos y el apoyo individualizado. Además, apliqué habilidades de asistencia administrativa al aprovechar plataformas de servicios en la nube para monitorear y evaluar el rendimiento, asegurando un entor
  • G
    COORDINADOR OPERATIVO
    GyF Ltda.
    Dec 2012 - Dec 2013 (1 year 1 month)
    Operations Coordinator Nov 2012 - Nov 2013 Gyf Ltda. | Montevideo, Uruguay - Managed comprehensive shift operations, overseeing sales, equipment, and customer service to ensure seamless daily functions. - Maintained cash and inventory management with zero significant discrepancies, implementing effective stock controls. - Demonstrated early leadership by developing management skills under pressure. - Utilized appointment management skills to schedule logistics operations, transport routes, and coordinate timing between suppliers, clients, and internal teams, enhancing overall operational efficiency. - Leveraged Microsoft 365 tools, particularly Excel and Outlook, for case tracking, reporting, and facilitating cross-team coordina
  • O
    Operator
    Jan 2009 - Feb 2014 (5 years 2 months)
    As an Operator, I was responsible for various agricultural tasks, including operating machinery and driving vehicles to support farming operations. My role involved ensuring the efficient functioning of agricultural equipment and contributing to the overall productivity of the farm. Additionally, I collaborated closely with the sales and marketing teams, providing training on tools and assisting with troubleshooting during go-live phases, which closely resembles customer service and support enablement work. This experience enhanced my ability to communicate effectively and address the needs of team members, further contributing to the success of our agricultural initiatives. Furthermore, I utilized my knowledge of administrative assistance
Education verified_user 0% verified
  • Universidad de Navarra
    Doctorado en Filosofía
    Universidad de Navarra
    Apr 2025 - Current (1 year 2 months)
    El Programa de Doctorado en Filosofía se enmarca dentro de la Escuela de Doctorado que la Universidad de Navarra ha implantado, en el marco establecido por el RD 99/2011, como órgano de planificación, coordinación y seguimiento de los Programas de Doctorado, y la responsable de su desarrollo y organización es la Facultad de Filosofía y Letras. Es un Programa adaptado al Espacio Europeo de Educación Superior que cumple las exigencias señaladas en el Real Decreto 1393/2007, de 29 de octubre por el que se establece la ordenación de las enseñanzas universitarias oficiales. Fue evaluado por la Agencia Nacional de Evaluación de la Calidad (ANECA), y verificado por el Consejo de Universidades. Tiene carácter oficial y se encuentra inscrito en el
  • PMI - San Francisco Bay Area Chapter
    LinkedIn
    Python Developer
    PMI - San Francisco Bay Area Chapter, LinkedIn
    Nov 2023 - Apr 2024 (6 months)
  • PMI - San Francisco Bay Area Chapter
    LinkedIn
    Six Sigma Fundamentals: Green Belt
    PMI - San Francisco Bay Area Chapter, LinkedIn
    Aug 2023 - Jan 2024 (6 months)
  • PMI - San Francisco Bay Area Chapter
    LinkedIn
    Digital Transformation: How to Implement It
    PMI - San Francisco Bay Area Chapter, LinkedIn
    May 2023 - Sep 2023 (5 months)
  • PMI - San Francisco Bay Area Chapter
    LinkedIn
    Digital Transformation Leadership
    PMI - San Francisco Bay Area Chapter, LinkedIn
    Feb 2023 - May 2023 (4 months)
  • E
    ENEB
    Máster en Gestión de la Cadena de Suministro y Logística
    Escuela de Negocios Europea de Barcelona ENEB, ENEB
    Feb 2023 - Apr 2024 (1 year 3 months)
    Master in Supply Chain Management Universidad Isabel I de Castilla (Burgos, Spain) | Escuela de Negocios de Barcelona Supply Chain, Commercial Distribution, Digital Transformation, Operations Management, Quality of Processes, Data Management, Project Management, Digital Business, Decision-Making, Agile Methodologies
  • ENEB - Escuela de Negocios Europea de Barcelona
    Specialization in Innovation and Project Management
    ENEB - Escuela de Negocios Europea de Barcelona
    Feb 2023 - Apr 2024 (1 year 3 months)
  • Edutin Academy
    Business Intelligence with Power BI
    Edutin Academy
    Jan 2023 - May 2023 (5 months)
  • E
    Gestión de Proyectos & Agile
    ENEB (escuela de negocios de Barcelona)
    Jan 2023 - Apr 2024 (1 year 4 months)
  • PMI - San Francisco Bay Area Chapter
    LinkedIn
    Advanced SCRUM
    PMI - San Francisco Bay Area Chapter, LinkedIn
    Jan 2023 - Jan 2024 (1 year 1 month)
  • PMI - San Francisco Bay Area Chapter
    LinkedIn
    Project Management Fundamentals
    PMI - San Francisco Bay Area Chapter, LinkedIn
    Jan 2022 - May 2022 (5 months)
  • HubSpot
    Sales Software
    HubSpot
    Nov 2021 - Dec 2021 (2 months)
  • HubSpot
    Sales Enablement
    HubSpot
    Sep 2021 - Oct 2021 (2 months)
  • HubSpot
    Sales Team Management
    HubSpot
    Aug 2021 - Sep 2021 (2 months)
  • I
    Inbound Sales
    Aug 2021 - Nov 2021 (4 months)
  • F
    Frictionless Sales
    Aug 2021 - Sep 2021 (2 months)
  • HubSpot
    Inbound
    HubSpot
    Jul 2021 - Aug 2021 (2 months)
  • HubSpot
    Marketing Software
    HubSpot
    Jun 2021 - Jul 2021 (2 months)
  • HubSpot
    SEO Marketing
    HubSpot
    May 2021 - Jun 2021 (2 months)
  • HubSpot
    Email Marketing
    HubSpot
    Apr 2021 - Jun 2021 (3 months)
  • HubSpot
    Content Marketing
    HubSpot
    Mar 2021 - Apr 2021 (2 months)
  • ENEB
    Coaching and NLP
    ENEB
    Feb 2021 - Feb 2022 (1 year 1 month)
  • I
    Master in Project Management
    Isabel I de Castilla
    Feb 2021 - Oct 2022 (1 year 9 months)
    Master in Project Management Universidad Isabel I de Castilla (Burgos, Spain) | Escuela de Negocios de Barcelona Project Planning, Project Financing, Process Integration, Quality Management in Projects
  • HubSpot
    Inbound Marketing
    HubSpot
    Feb 2021 - Mar 2021 (2 months)
  • ENEB
    Business English
    ENEB
    Feb 2021 - Feb 2022 (1 year 1 month)
  • HubSpot
    Digital Marketing
    HubSpot
    Jan 2021 - Feb 2022 (1 year 2 months)
  • I
    Master in Business Administration MBA
    Isabel I de Castilla University
    Jan 2021 - Jan 2022 (1 year 1 month)
    MBA, Master in Business Administration Universidad Isabel I de Castilla (Burgos, Spain) | Escuela de Negocios de Barcelona Strategy, Supply Chain, Human Resources Management, Coaching, Management Skills, Accounting, Finances, Corporate Social Responsibilities, NLP, Business Law, International Commerce, Society Taxes, Business English, and Coaching & NLP Certification
  • R
    Sales Executive
    RLConsultalent
    Jan 2020 - Jan 2021 (1 year 1 month)
  • E
    PC Operator with Microsoft Windows and Microsoft Office
    ECSI
    Feb 2004 - May 2005 (1 year 4 months)
  • ENEB
    Especialización en Innovación y Gestión de Proyectos
    ENEB
  • L
    Fundamentos de Gestión de Proyectos, Scrum Avanzado, Liderazgo en Transformación Digital, Transformación Digital: Cómo i
    LinkedIn y PMI
  • B
    Analista Contable
    BIOS Escuela de Gestión y Escuela de Economía
Projects (professional or personal) verified_user 0% verified
  • T
    Implementación de Odoo ERP
    Thot Computacion
    Jun 2024 - Jan 2025 (8 months)
    Implementación de Odoo ERP enfocado a la integración con procesos de comercio electrónico (eCommerce) y logística. Durante este proceso, trabajé en el comercio minorista y comercio electrónico, asegurando que las soluciones implementadas se alinearan con las necesidades del negocio. Además, aunque mi rol se centró en la implementación de Odoo ERP, también involucró aspectos clave de atención al cliente y gestión del éxito del cliente. Colaboré estrechamente con los clientes para comprender sus necesidades, proporcioné soporte continuo durante la implementación, entrené a los usuarios y aseguré la satisfacción post-implementación, lo que es fundamental para ofrecer un servicio al cliente de alta calidad. Además, desempeñé funciones de asiste
  • R
    Implementación de Odoo ERP
    Roland H y Graften SA
    Dec 2023 - Mar 2024 (4 months)
    Como Implementación de Odoo ERP, fui responsable de la implementación del sistema ERP enfocado en Logística de Almacén, Importaciones y Servicio de Campo. Durante este proceso, fabriqué máquinas y vehículos agro, asegurando que cada etapa del proyecto se alineara con las necesidades del cliente. Utilicé habilidades de servicio al cliente para interactuar directamente con los clientes, recopilando requisitos, proporcionando capacitación, resolviendo problemas y garantizando la satisfacción del usuario a lo largo de todo el proceso de implementación. Aunque mi rol se centró en la implementación del sistema ERP, también incluía responsabilidades significativas relacionadas con ventas a través de un compromiso consultivo con los clientes. Colab
  • S
    Consultoría en Gestión e Implementación ERO en Southern Agro-Industry - Comercio internacional
    Southern Agro-Industry
    Dec 2023 - May 2024 (6 months)
    En mi rol de Consultoría en Gestión e Implementación ERO en Southern Agro-Industry - Comercio internacional, fui responsable de la implementación y operación de soluciones estratégicas en el sector agroindustrial. En cada caso, recopilé requisitos, aclaré necesidades y las traduje en soluciones efectivas. Además, apoyé a los usuarios durante el proceso de incorporación, capacitación y resolución de problemas, asegurando una experiencia fluida. Proporcioné un seguimiento continuo para garantizar la satisfacción y la adopción de la solución. Aunque mi enfoque principal era técnico y estratégico, la atención al cliente fue una parte fundamental de cada una de mis funciones, ya que requería interacción directa con clientes y usuarios finales. T
  • Y
    Planning for WMS design and development for YUDITEC Warehouse Management System
    Yuditec S.A
    Nov 2023 - Jan 2024 (3 months)
    **YUDITEC | Commercial Surface Assembly** **Period:** February 2023 **Project:** Planning for WMS design and development for YUDITEC Warehouse Management System **SCOPE:** Warehouse Management; including reception, QA analysis, relocations, picking, packing, expedition; locations management, kits, inventory; Warehouse optic devices like handhelds and automatizes HR attendance registration. - **Warehouse Process Digitalization:** - Reception, quality control, internal transfers, picking, packing, and expedition. - Location management, kit assembly, and physical stock counting. - Lot and serial number tracking for full traceability. - **Production Integration:** - Production order management and material reservations
  • B
    B2B eCommerce System Design
    Bitafal
    Nov 2023 - Mar 2024 (5 months)
    As a B2B eCommerce System Design professional, I was responsible for the strategic planning and development of a comprehensive B2B eCommerce platform integrated with Order Management and Transportation Management Systems (TMS). This involved designing a user-friendly B2B eCommerce portal with features such as user login linked to ERP contacts, product search and filtering, shopping cart functionality, and access to order history, quotes, invoices, and delivery documents. I also focused on backend Order Management (OMS) capabilities, ensuring automated order processing and payment validation, along with seamless integration with inventory, sales, and procurement modules. To enhance customer tracking and transparency, I implemented real-tim
  • B
    Designing of TMS Transport & Fleet Management System
    Bitafal
    Nov 2023 - Mar 2024 (5 months)
    As a key contributor to the Designing of TMS Transport & Fleet Management System project at Bitafal, I was responsible for planning and developing an integrated solution that encompassed Transport Management System (TMS), Fleet Management, and B2B eCommerce functionalities. This role involved automating route and load optimization, integrating GPS/Google Maps for real-time tracking, and implementing digital proof of delivery with electronic signatures. I also focused on fleet management integration, which included vehicle and driver management, fuel and maintenance tracking, and operational analytics. In addition, I developed a B2B eCommerce portal that enabled customer self-service order tracking and automated status notifications, while
  • G
    Planning for comprehensive TMS development
    Galvi Transportes
    Nov 2023 - May 2024 (7 months)
    🟠 Galvi Transportes | Livestock Transport **Period:** January 2024 **Project:** Planning for comprehensive TMS development for transport management from real-time fleet monitoring to strategic data processing and customer communication. As part of the planning for a comprehensive Transport Management System (TMS) at Galvi Transportes, I led the development of a livestock-specific TMS that included multiple weighing management, animal welfare compliance, and producer tracking. I implemented real-time fleet monitoring through Google Maps integration for both owned and third-party vehicles, ensuring operational efficiency. My role also encompassed automating operational processes from service requests to route settlements, managing ess
  • B
    BITAFAL - Purchasing & Supplier Management System
    Bitafal
    Nov 2023 - Feb 2024 (4 months)
    As a BITAFAL - Purchasing & Supplier Management System project member since August 2023, I have been instrumental in the planning and development of a comprehensive Purchasing and Supplier Management System that incorporates automated purchasing calculations. This project encompasses a robust eProcurement system, utilizing mathematical optimization models such as the Wilson formula for automated purchase planning and inventory management. I have implemented machine learning algorithms for demand forecasting and dynamic stock optimization, ensuring that our supplier management module includes auction and bidding capabilities for purchase orders. Additionally, I have facilitated automated purchase order creation based on real-time inventory l
  • B
    Sales Order Management System Design
    Bitafal
    Oct 2023 - Dec 2023 (3 months)
    Period: December 2023 Project: Planning for Sales Order Management System design and development, integrated with Logistics Management System SCOPE: ● Order Management System (OMS) development integrated with WMS, TMS, and B2B eCommerce. ● Automated customer notifications via email and eCommerce portal. Sales & Purchase orders unification ● with real-time tracking. Custom Odoo module development with BI dashboard integration. ● Full order lifecycle traceability and client portal implementation.
  • Z
    Wordpress Website Designing and Development
    Z&K Consulting
    Apr 2023 - Jul 2023 (4 months)
    As a WordPress Website Designer and Developer, I led the project focused on comprehensive website architecture planning, content creation, web development, testing, and publishing. I worked closely with clients to understand their business needs, define requirements, and translate them into effective website solutions. This role required continuous, direct service to clients before, during, and after delivery, which involved managing client expectations, responding to requests and feedback, and coordinating revisions. Additionally, I provided post-launch support and basic training to ensure client satisfaction and usability. My commitment to ongoing support throughout the engagement reflects fundamental customer service responsibilities, en
  • C
    Implementación de Odoo ERP y CRM | Desarrollo de Software Web a medida
    Clínica Psicológica Mauro Davrieux
    Apr 2023 - Apr 2024 (1 year 1 month)
    En mi rol de implementación de Odoo ERP y CRM, así como en el desarrollo de software web a medida, fui responsable de la planificación y ejecución de proyectos tecnológicos que optimizaron los procesos empresariales. Trabajé en estrecha colaboración con equipos de logística, finanzas y operaciones para garantizar que las soluciones se adaptaran a las necesidades específicas de cada departamento. Además, proporcioné soporte, capacitación y asistencia continua, actuando como el primer punto de contacto para resolver problemas, lo que se alinea directamente con las funciones de servicio al cliente y mejoró la satisfacción del usuario final. También brindé asistencia ejecutiva al digitalizar flujos de trabajo, gestionar la migración de datos y
  • A
    Implementación de HubSpot CRM
    Alternativas Sustentables
    Mar 2023 - Nov 2023 (9 months)
    Integración de procesos de Marketing, Ventas y Postventa (BPM) mediante la implementación de HubSpot CRM. En mi rol en la implementación de HubSpot CRM en Alternativas Sustentables, aunque estaba posicionado como un rol técnico/procesal, estaba profundamente vinculado a las operaciones y habilitación de ventas. Diseñé y ejecuté embudos de marketing-ventas automatizados, estrategias de seguimiento de leads y flujos de trabajo de seguimiento, impactando directamente en las tasas de conversión y la generación de ingresos. Mi participación garantizó que el equipo de ventas tuviera leads calificados, KPIs claros y secuencias de compromiso estructuradas, que son componentes esenciales de un sistema de ventas escalable. Además, trabajé en el ámbit
  • C
    Consultancy in Production Logistics with focus in Traceability, Software Development and Implementation
    Feb 2023 - Sep 2023 (8 months)
    As a Consultant in Production Logistics with a focus on Traceability, Software Development, and Implementation from February 2023 to July 2023, I led the design and implementation of a custom Warehouse Management System (WMS) based on Odoo ERP, achieving 100% real-time traceability of raw materials. This project encompassed the entire production logistics system, ensuring traceability from reception to consumption, and included the development of features such as lot numbering, barcode labeling, and real-time inventory control. I automated stock corrections based on weight discrepancies and managed supplier claims effectively. Additionally, I integrated hardware solutions with Zebra printers and Unitech handheld devices for efficient barcod
  • G
    Electronic Invoice in Odoo Integration Development and Implementation
    Geleon
    Feb 2023 - Aug 2023 (7 months)
    During the period of November 2022 to July 2023, I was involved in the development and implementation of the Uruguayan Electronic Invoicing Integration Module for Odoo ERP as part of a technical team recruitment project. My responsibilities included maintaining IT infrastructure and providing user support across various departments, including Accounting, Finances, Operations, Sales, Purchases, and Inventory. I effectively managed multidisciplinary projects, leveraging my expertise in Odoo ERP and business operations to ensure seamless integration and compliance with local regulations. Additionally, I utilized my financial analysis skills to assess the impact of the integration on business processes. While sales was not a primary focus, I co
  • L
    Odoo ERP Implementation
    Logistica Milo S.A
    Feb 2023 - Apr 2023 (3 months)
    As an Odoo ERP Implementation specialist from February 2023 to April 2024, I was responsible for the successful implementation of electronic invoicing in Uruguay, ensuring seamless integration with the Odoo ERP system. My role encompassed ongoing maintenance and user support while managing the IT infrastructure to facilitate smooth operations across various departments, including Accounting, Finances, Operations, Sales, Purchases, Inventory, and CRM. I leveraged AI capabilities within the Odoo ERP, configuring and training workflows that utilized predictive analytics for inventory optimization, demand forecasting, and process automation, thereby enhancing operational efficiency. Additionally, I provided executive assistance, coordinating ag
  • O
    Operations Management System Implementation
    Office Beacon
    Feb 2023 - Mar 2025 (2 years 2 months)
    **Job Title:** Operations Management System Implementation **Job Description:** Period: February 2023 – April 2023 Project: Operations Management System Implementation - BPM Consulting. Process planning, management, control, and improvement of operations, personnel, and customer relationship management. Scope: HR Planning, Operations, Call Center QA, Account Management. During this project, I was responsible for the comprehensive implementation of an Operations Management System, focusing on process planning and management to enhance operational efficiency. I oversaw the control and improvement of operations, personnel management, and customer relationship management. Additionally, I integrated AI components into the system, which
  • R
    WordPress website design and development
    Reality World
    Jan 2023 - Apr 2023 (4 months)
    As a WordPress website design and development professional, I was responsible for the comprehensive planning and execution of website architecture, content creation, web development, testing, and publishing. I worked directly with clients to understand their branding and commercial goals, translating their needs into a functional website while managing expectations regarding scope, timelines, and deliverables. Additionally, I provided post-delivery support, handling feedback and change requests to ensure the final product met usability and business requirements. This end-to-end interaction—listening, responding, adjusting, and supporting—demonstrated a strong customer service orientation, as it was inherently client-focused and required con
  • Z
    STRATEGIC PARTNERSHIPS & BUSINESS DEVELOPMENT
    Z&K Consultora
    Jan 2023 - Current (3 years 5 months)
    🟣 Z&K Strategic Partnerships (2023-2025) ● Odoo Inc. (San Francisco, USA) - http://www.odoo.com/ ● UCFE - Electronic Invoicing System for Uruguay - https://www.uruware.com/ ● Oncompetence - Software development and third-party operations - https://oncompetence.com/ ● Kanban - Software Development and Third-Party Operations - https://www.kanbanconsultores.com/ In my role in Strategic Partnerships & Business Development, I was responsible for formulating and executing sales strategies that drove growth and fostered strong relationships with key partners. I developed comprehensive strategies that aligned with business operations and marketing initiatives, ensuring that our consultative selling approach met the unique needs of each
  • Z
    Z&K - Digital Marketing
    Z&K Consulting
    Jan 2023 - Current (3 years 5 months)
    As a Digital Marketing professional at Z&K from January 2023 to January 2025, I spearheaded various projects focused on Email, Content, SEO, and Social Media, effectively designing and managing inbound marketing campaigns alongside Google and Facebook ads. My responsibilities included conducting thorough investigations and implementing inbound strategies that enhanced our business development processes across marketing, sales, and post-sales. Additionally, I recognized the importance of customer service in digital marketing, as it plays a crucial role in shaping customer communication and managing expectations. By overseeing content creation, campaign execution, and digital channel management, I ensured that our messaging was accurate and t
  • A
    Sustainable Alternatives - HubSpot CRM Implementation
    Alternativas Sustentables
    Oct 2022 - Nov 2022 (2 months)
    As a Sustainable Alternatives - HubSpot CRM Implementation specialist, I was responsible for the successful deployment and optimization of HubSpot CRM to enhance customer relationship management and streamline business operations. My role involved managing sales teams and automating sales processes to improve efficiency and drive business development. I structured customer data and service pipelines, which not only supported customer service efforts but also facilitated effective communication tracking. This implementation significantly improved issue resolution, ensured service continuity, and enabled proactive follow-up with clients, ultimately enhancing overall client relationship management and satisfaction.
  • G
    Construction Project Management System design and development
    Gecos Transformación Digital
    Nov 2021 - Mar 2022 (5 months)
    As a Construction Project Management System design and development professional, I was responsible for conducting BPM analysis of construction management processes and planning for the design and development of a comprehensive Construction Project Management System from November 2021. My role encompassed various scopes, including finances, HR planning, operations, and inventory management. I collaborated closely with construction managers, site supervisors, and administrative teams to identify their operational needs and translate them into effective system functionalities, ensuring that the solution significantly enhanced their daily operations. This involved managing client expectations and providing ongoing support, which are essential c
  • J
    PSIG ERP Implementation
    Jumecal
    Sep 2021 - Jun 2022 (10 months)
    As part of the PSIG ERP Implementation project at Jumecal from August 2022 to December 2022, I was responsible for BPM analysis, process integration, and project design across various domains including accounting, finances, operations, sales, purchases, and inventory, as well as integrating the Uruguayan electronic invoice system. I worked closely with end users, key clients, and operational teams to gather requirements, manage expectations, resolve incidents, and provide training and post-implementation support. This role required effective handling of service requests, prioritizing issues, and communicating progress to ensure that business users could effectively utilize the system. Additionally, my direct interaction with internal and ex
  • O
    BUSINESS PROCESS OPTIMIZATION & BPM CONSULTING FOR RENTAL
    OneWay Company
    Sep 2021 - Dec 2021 (4 months)
    Period: July 2015 – December 2021 Project: Comprehensive analysis of customer service processes in a call center with 200+ agents. Identified inefficiencies and improvement opportunities, enabling formalization and standardization of key procedures Scope: Helpdesk Processes, Helpdesk Operations Quality Analysis, QAs Training, Support Agents Training
  • G
    WordPress-based website development
    Gecos Transformación Digital
    Jul 2021
    As a WordPress-based website development professional, I led the project from initial architecture planning through to publication, ensuring a seamless integration of content creation and development operations. My responsibilities included recruiting and managing a skilled web development team, supervising the development process, and conducting thorough testing to guarantee a high-quality final product. I worked closely with clients to define content structure, user experience, and functionality, providing guidance throughout the development process. This role required effective project management and operations management skills, as I addressed change requests and ensured timely delivery of solutions aligned with client expectations. Add
  • G
    Gecos - Inbound Digital Marketing
    Gecos Transformación Digital
    Jun 2021 - Jul 2023 (2 years 2 months)
    In the role of Gecos - Inbound Digital Marketing at Gecos Transformación Digital from July 2021 to July 2023, I was responsible for designing and managing inbound marketing campaigns that integrated email marketing, content creation, SEO, and social media strategies. This involved utilizing Google and Facebook ads, as well as managing forms and sales flows through HubSpot CRM. I conducted thorough investigations and implemented inbound strategies that enhanced the business development process, ensuring seamless collaboration between marketing, sales, and post-sales teams. Additionally, I leveraged Google Workspace as a core operational platform, which played a crucial role in our marketing efforts. I utilized Google Docs for the creation
  • G
    Gecos - HubSpot CRM Implementation
    Gecos Transformación Digital
    Apr 2021 - May 2021 (2 months)
    As part of the Gecos - HubSpot CRM Implementation project, I conducted a thorough BPM analysis of Marketing, Sales, and Post-sale processes, focusing on the comprehensive implementation of HubSpot CRM. My responsibilities included designing and implementing the Sales Pipeline, Marketing Pipeline, and email integration, as well as creating automated funnels to enhance operational efficiency. I leveraged AI features within HubSpot CRM, such as lead scoring, email optimization, and predictive analytics, to optimize our processes. This involved training teams on these AI-driven tools and ensuring alignment of commercial processes with the enhanced capabilities provided by AI. Additionally, I recognized the critical link between CRM implementati
  • G
    Gecos - Inbound Sales & Business Development Strategy
    Apr 2021 - Jul 2023 (2 years 4 months)
    Period: June 2021 – July 2021 Project: Comprehensive research of B2B business development strategy, Consultative Sales and Inbound. Design and development of sales process adapted to the Uruguayan market and SaaS sales. Scope: Marketing, Sales, and Post-Sales. HubSpot Implementation, eMail integration, automatized funnels development. Additionally, the inbound strategy leveraged AI-enhanced tools such as HubSpot for CRM automation and predictive scoring, which were integral to optimizing our sales processes. This involved thorough market analysis, customer behavior tracking, and conversion metrics—key components of both AI application and business analysis, ensuring a data-driven approach to our sales strategy. Furthermore, I integrated
  • G
    Gecos - Business Strategy Development
    Gecos Transformación Digital
    Apr 2021 - Jun 2023 (2 years 3 months)
    During my tenure at Gecos from April 2021 to July 2021, I was instrumental in the design and development of a comprehensive business strategy, which encompassed defining objectives, vision, mission, values, and corporate image. My role involved strategic definitions and business development, where I leveraged my skills in inbound sales, sales development, B2B sales, and marketing to drive initiatives that aligned with our corporate goals. Additionally, I conducted financial analysis and applied strategic management principles to optimize business operations and marketing planning. I effectively managed accounts and oversaw project management efforts to ensure successful execution of our strategies. Furthermore, I recognized the importance o
  • Alorica
    BPM for Customer Service at Call Center
    Alorica
    Jan 2014 - May 2019 (5 years 5 months)
Publications verified_user 0% verified
  • D
    Desarrollo de negocios para empresas de tecnología
    Jan 2022 - Feb 2022 (2 months)
    Este documento es un estudio del Desarrollo de los Negocios de una empresa tecnológica. Me propongo explicar cómo desarrollar un proceso integrado de crecimiento comercial. El objetivo de este texto se compone de dos elementos: 1. Presentar la secuencia de pasos de cada sub-proceso de desarrollo de negocios y los procedimientos que incluyen, estableciendo sus puntos de entrada, desarrollo y puntos de salida. 2. Mostrar cómo los procesos se articulan entre sí.