James Roland Dyer Kerlegand

W

Creative Brand Solutions PL

Warner Bros. Discovery

Jun 2023 - Current (2 years 1 month)

- Part of the commercial team responsible for developing branding strategies for commercial partners within existing shows and IPs Or content and shows specifically created for companies and brands.

H

Executive Producer & Head of Operations

Huinca Cine, International Production Company;

Nov 2021 - Jun 2023 (1 year 8 months)

- Responsible for developing the new offices in Mexico since 2021, overlooking budgets a n d all projects done by the company.
Breakeven within the first ful year of operations (2022),with a revenue of over 2 million USD at an 18.7% profit margin.

Senior Broadcast Producer

VMLY&R

Jan 2019 - Apr 2020 (1 year 4 months)

- Production of ATL and Digital campaigns with budgets of US$200,000 - US$400,000 for brands such as Movistar, Sam's Club, Sanofi & Banco Azteca, among others.

Senior Broadcast Producer

DDB

Jan 2016 - Dec 2018 (3 years)

- Development and execution of ATL and Digital campaigns for brands such as Volkswagen, Bridgestone, Movistar, Casa Cuervo &Unilever's Ice- cream division as part of the agency's production department.

P

Co-Founder / Director & Head of Operations

Passport Studio, Digital Agency & Production Company

Jan 2016 - Oct 2021 (5 years 10 months)

- Head of the commercial and business development areas, budget control, a n d supervision of quality control of the projects.
Development of the advertising ATL and Digital B2B strategies of 37% of the clients & production services for the other 63%.

C

Senior Broadcast Producer

COMMONWEALTH // MCCANN

May 2012 - Jun 2015 (3 years 2 months)

- Member of the agency's founding team as part of McCann Worldgroup, challenged with maintaining Chevrolet's communication throughout a global restructuring for the agency and the brand through its first two years of restructured operation.

I

Head of Production & Content

In Productions

Oct 2010 - May 2012 (1 year 8 months)

- Head of the production and content departments for the sports journal Diario Record and magazines H para Hombres and TV Notas, generating over US$150.000 monthly in revenue from their content creation.

P

Senior Broadcast Producer

Producer, La Doble Vida;

Feb 2009 - Oct 2010 (1 year 9 months)

- Senior Broadcast Producer of the ATL and Digital Media campaigns for Telcel, Banamex, Agua Ciel, Chivas Regal, Fundación Domecq & Jugos Del Valle.

James Roland Dyer Kerlegand

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