- Part of the commercial team responsible for developing branding strategies for commercial partners within existing shows and IPs Or content and shows specifically created for companies and brands.
H
Executive Producer & Head of Operations
Huinca Cine, International Production Company;
Nov 2021 - Jun 2023(1 year 8 months)
- Responsible for developing the new offices in Mexico since 2021, overlooking budgets a n d all projects done by the company. Breakeven within the first ful year of operations (2022),with a revenue of over 2 million USD at an 18.7% profit margin.
Senior Broadcast Producer
VMLY&R
Jan 2019 - Apr 2020(1 year 4 months)
- Production of ATL and Digital campaigns with budgets of US$200,000 - US$400,000 for brands such as Movistar, Sam's Club, Sanofi & Banco Azteca, among others.
Senior Broadcast Producer
DDB
Jan 2016 - Dec 2018(3 years)
- Development and execution of ATL and Digital campaigns for brands such as Volkswagen, Bridgestone, Movistar, Casa Cuervo &Unilever's Ice- cream division as part of the agency's production department.
P
Co-Founder / Director & Head of Operations
Passport Studio, Digital Agency & Production Company
Jan 2016 - Oct 2021(5 years 10 months)
- Head of the commercial and business development areas, budget control, a n d supervision of quality control of the projects. Development of the advertising ATL and Digital B2B strategies of 37% of the clients & production services for the other 63%.
C
Senior Broadcast Producer
COMMONWEALTH // MCCANN
May 2012 - Jun 2015(3 years 2 months)
- Member of the agency's founding team as part of McCann Worldgroup, challenged with maintaining Chevrolet's communication throughout a global restructuring for the agency and the brand through its first two years of restructured operation.
I
Head of Production & Content
In Productions
Oct 2010 - May 2012(1 year 8 months)
- Head of the production and content departments for the sports journal Diario Record and magazines H para Hombres and TV Notas, generating over US$150.000 monthly in revenue from their content creation.
P
Senior Broadcast Producer
Producer, La Doble Vida;
Feb 2009 - Oct 2010(1 year 9 months)
- Senior Broadcast Producer of the ATL and Digital Media campaigns for Telcel, Banamex, Agua Ciel, Chivas Regal, Fundación Domecq & Jugos Del Valle.
Education
verified_user
0% verified
Master in Internet Business
EUDE European Business School
Aug 2021 - Sep 2022(1 year 2 months)
Mayor in Advertisement
Centro de Estudios en Ciencias de la Comunicación