Daniel Figueroa

Daniel Figueroa

About

Detail

Marketing Consultant
Guatemala City, Guatemala Department, Guatemala
Contact Daniel regarding: 
work
Full-time jobs
Starting at USD2.5k/month

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 0% verified
  • C
    General Manager
    Cantina La Veinte
    May 2025 - Oct 2025 (6 months)
    General Manager Led full restaurant operations overseeing a team of 25 employees within a complex financial and reputational turnaround context. • Managed monthly revenues of approximately GTQ 900,000, inheriting near-zero cash flow and significant operational disorder. • Executed a comprehensive recovery strategy covering service standards, kitchen operations, internal processes, and team culture. • Key results achieved within 3 months: +50% increase in sales and 10% overall cost reduction. • Full digital brand repositioning and significant improvement in customer perception and word-of-mouth. • Workforce restructuring to an efficient minimum operational structure. • Restoration of supplier relationships and payment compliance. GTQ 400,00
  • D
    Operational & Marketing Consultant
    Dare Agency
    Dec 2020 - Current (5 years 7 months)
    Operational & Marketing Consultant Advised hospitality businesses on operational recovery, repositioning, and profitability. • Achieved break-even operations and delivered continuity plans. • Leveraged advanced AI tools, specifically Claude, to streamline daily operations and enhance productivity, utilizing its memory capabilities to maintain strict brand identity consistency across various client projects. • Employed AI-assisted workflows to accelerate the creation of visual assets, media calendars, and meeting reports, while using data analysis features to compare complex scenarios and minimize cognitive bias in decision-making processes.
  • L
    Chief Operating Officer / Partner
    Los Buzzos 2.5
    Feb 2017 - Oct 2025 (8 years 9 months)
    Chief Operating Officer / Partner Joined as Project Manager and rapidly promoted to Chief Operating Officer due to leadership performance. • Directed creative, community management, and operational teams across multiple client accounts. • Personally managed key national and regional clients across Central America and the Caribbean. • Led operational continuity during the COVID-19 crisis, including client retention strategies and structured transitions to in-house teams. Returned in 2025 as COO and equity partner, overseeing the agency’s reactivation and operational leadership. • Integrated hands-on technical management of client advertising campaigns into operational oversight, utilizing Meta Pixel to ensure precise tracking, data accuracy
  • I
    Entrepreneur & Hospitality Operator
    Independent Bar Concepts
    May 2014 - Nov 2023 (9 years 7 months)
    Conceptualized, launched, and operated multiple premium bar concepts in Guatemala. • Black (2023): Full concept development and successful business exit following rapid market positioning.
Education verified_user 0% verified
  • E
    Mmkt
    EI International Business School
    Jan 2026 - Current (6 months)
  • U
    Digital Marketing
    Universidad Panamericana, Guatemala
    Apr 2016 - Aug 2016 (5 months)
  • N
    Business Administration
    National Business School, Guatemala
    Jan 2012 - Nov 2014 (2 years 11 months)