Several years of practical experience as team leader at the Haufe Group, as project at and as founder and managing director of two companies.
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Freelance Sales Consultant
AIDAR AI
Jun 2025 - Sep 2025(4 months)
AIDAR is developing the frst software of its kind that enables A&Rs to fnd new artists with the help of AI agents. I advised AIDAR for three months on how to strategically build sales, wrote guidelines and did operational sales myself for two months.
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Co-Founder & CEO
recarb
Jan 2022 - Nov 2025(3 years 11 months)
We developed a platform that digitizes the due diligence process for nature restoration. What S+P Global is for stocks, recarb is for Nature based solutions. The goal is, to make risks visible to help investors making verifed decisions.
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Co-Founder
Gehrke & Vetterkind Consultants
Jan 2021 - Current(5 years 5 months)
HR consultancy specialising in consulting and training in diversity, equity and inclusion. The consultancy is run by my wife Lilian. I provide advice in the background and support in the areas of website, sales, accounting and taxes in my spare time.
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Co-Founder & CEO
Panista
Jan 2017 - Apr 2021(4 years 4 months)
Panista develops and produces high-quality, gluten-free baking mixes and fresh baked goods, which are ordered via an online shop and dispatched to the customer. Sale in 2021 to Dr Schär AG.
Marketing Manager
Porsche AG
Apr 2012 - May 2019(7 years 2 months)
Responsible for international marketing and sales strategy and implementation of Porsche Connect, helped design and build platform + shop for the sale and management of digital services and apps for Porsche cars.
Marketing and Sales Manager
Haufe Group
Jan 2007 - Mar 2012(5 years 3 months)
Team leader marketing sales team taxes & law; Development of marketing and sales strategies and communication materials for digital Haufe products for the target audiences Lawyers, Tax Consultants and HR-experts.
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Online Marketing Manager
Takkt AG (Haniel Group)
Sep 2006 - Nov 2007(1 year 3 months)
Expansion of e-mail marketing; Further development of PPC marketing; Development of the redesign of the new online shop of TAKKT Brand Kaiser+Kraft together with the agency dmc (today: Diconium, a company of VOLKSWAGEN AG).
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Musician
Jan 1988 - Current(38 years 5 months)
Started learning violin at the age of 7, a little bit of piano on my mums piano at 13, guitar at 13, Drums at 14, played in many orchestras and bands, learned how to conduct a choir at 18, started with music production in 2015.