Daniel Hernando Rodríguez Guevara Industrial Engineer

Data Analyst US

NielsenIQ

May 2025 - Current (1 year 2 months)

Analyzed FMCG sales and consumer data across e-commerce and in-store channels, delivering actionable insights to support client decision-making. • Built and validated reports and dashboards using Excel, Power BI, and NIQ tools, tracking KPIs such as sales, distribution, pricing, and promotions. • Identified performance trends and growth drivers by channel, supporting client presentations and strategic recommendations. • Collaborated with Consultants and local Insights teams to support projects, ensuring data accuracy, consistency, and clear storytelling.

Master Data Management Analyst North America

Sanofi

Feb 2023 - Apr 2024 (1 year 3 months)

 Maintained data management and structuring to support different lines of business, through 2 projects to improve customer satisfaction and process optimization.  Developed an optimized process to handle requests in 5 minutes, identifying the main issue based on 3 steps.  Investigated and examined incidents reported by customers; completed critical escalation calls with customers, describing technical details and resolving 100+ issues.

Master Data Management Analyst

Edgewell Personal Care

Mar 2022 - Feb 2023 (1 year)

 Implemented the project management process and area for LatAm, planning, and executing 3 main projects, ensuring adherence to project timelines and deliverables.  Performed data mining and analysis of historical sales data using SQL, Power BI, Power Automate, and Power Apps, and prepared 2 bi-weekly reports; utilized reports for budgeting and demand planning.  Analyzed business intelligence metrics and collaborated across 4 functions to deliver time-sensitive reports for worldwide managers to improve channel sales and communication channels.  Adopted methods to evaluate existing problems in the approval system and recommended strategies to reduce data entry time by 18%, increasing productivity by 10%.  Leveraged proficiency in Tableau

Market Access Intern

MSD

Jul 2021 - Feb 2022 (8 months)

 Developed and implemented the analysis of the 3 main Access team's indicators, based on data mining for the construction and monitoring of business strategies.  Created and monitored purchase orders and events on SAP.  Planned and developed 2 tools for existing processes and optimized the cost chain for Cancer diagnosis.  Collaborated with a team of 2 analysts to conduct data analysis and develop monthly reports of business growth; redesigned key processes to increase the productivity of the market access team.

Daniel Hernando Rodríguez Guevara

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