Pablo Correal Zambrano

Pablo Correal Zambrano  new_releases

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Marketing and Business Development Management
Bogota D.C., Colombia

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Résumé


Jobs verified_user 0% verified
  • I
    Partner Sales manager
    IWG PLC,
    Apr 2024 - Current (1 year 4 months)
  • B
    Partner - Marketing and Business Development
    Bazzco
    Mar 2021 - Current (4 years 5 months)
    - Acquire and manage multiple projects for law firms in Colombia and Latin America, while meeting with clients, whereas virtually for projects in Perú and Chile. - Devise and executive business development, marketing, communications, and operations plans to increase revenue in collaboration with Managing Partner and General Manager of different law firms in Colombia and across Latin America. - Contribute to developing new products and practice areas as well as positioning law firm in every industrial sector. - Develop de Legal Tech project for CMS Latin America
  • C
    Business Support Director
    Cuberos Cortes Gutierrez Abogados
    Apr 2019 - Jan 2021 (1 year 10 months)
    - Drove business direction as a member of the steering committee, liaising with and reporting to the Board of Directors. - Oversaw the design and execution of a strategy plan with sales of $6.5Bn in collaboration with the Head of the firm’s P&G, while supporting a team of 16 direct administrators and 28 indirect lawyers. - Streamlined operational activities by defining roles and functions along with compensation plans and metrics for all staff personnel. Delivered a value proposal and led the implementation of the firm’s growth plan. - Contributed to business development and marketing by organizing and implementing a comprehensive strategy for the firm. - Shifted the marketing department’s approach towards brand, client loyalty, and mar
  • Dentons Cardenas & Cardenas
    Marketing and Business Development Director
    Dentons Cardenas & Cardenas
    Jan 2017 - Apr 2019 (2 years 4 months)
    - Directed restructuring, development, and integration of all marketing strategies for firm’s all practice areas. - Initiated firm’s strategic planning project, which supported accomplishment of sustainable short/medium/long-term growth objectives. - Streamlined and spearheaded process of legal services sale by lawyers through development of all internal infrastructure. - Devised positioning plan for firm’s compliance, consumer, and infrastructure areas in liaison with Directing Partner, which resulted in generating 32% growth in sales over a year. - Introduced firm’s positioning strategy in Cannabis industry within Colombia, which generated additional $800M COP in revenue. - Established venture capital and technology area, which positioned
  • Gómez-Pinzón Abogados
    Marketing and Business Development Director
    Gómez-Pinzón Abogados
    Jun 2015 - Jan 2017 (1 year 8 months)
    - Increased firm’s market presence and outreach by structuring, developing, and monitoring marketing plan covering all practice areas. - Positioned the firm’s brand in legal market by creating corporate communication program, “The shortest distance between parties”. - Introduced CRM program for Gómez-Pinzón Zuleta Abogados and opened doors to work with existing clients through other practice areas as well as established new practice areas, which resulted in revenue growth of over 20%. - Directed development of new service, “Entrepreneurial Environment”, which resulted in securing 350M COP in revenue. - Designed commercial scheme “GPZ Relacional” with the partners based on business intelligence (BI) process, which achieved 18% growth in firm
  • Lloreda Camacho & Co
    Marketing Director
    Lloreda Camacho & Co
    Jun 2014 - Jun 2015 (1 year 1 month)
    - Consolidated marketing area along with development and implementation of firm’s marketing plan. Steered firm’s direction through strategic planning with executive leadership. - Led Lloreda Camacho & Co Abogados’ marketing plan structuring and gained approval for budget valued at $700M COP for the first time. - Established legal marketing department to expand firm’s operational capabilities. - Increased revenue by 21% through creation of robust marketing strategies.
  • F
    Marketing Director
    Fiduciaria de Occidente
    Dec 2012 - May 2014 (1 year 6 months)
  • La Equidad Seguros
    Marketing Manager
    La Equidad Seguros
    Dec 2011 - Dec 2012 (1 year 1 month)
  • M
    Marketing Coordinator
    Jun 2007 - Dec 2011 (4 years 7 months)
  • 3m
    Marketing Coordinator
    3m
    Sep 2002 - Jun 2007 (4 years 10 months)
Education verified_user 0% verified
  • 3m
    Six Sigma Green Belt, Gerencia de Proyectos
    3m
    Jan 2006 - Dec 2006 (1 year)
  • Pontificia Universidad Católica de Chile
    Strategic marketing
    Pontificia Universidad Católica de Chile
    Jan 2006 - Jul 2006 (7 months)
  • Indiana University
    Strategic marketing
    Indiana University
    Jan 2006 - Jul 2006 (7 months)
  • Inalde Business School
    PID, Programa de Introducción a la Dirección Empresarial
    Inalde Business School
    Jan 2003 - Dec 2003 (1 year)
  • University of Manitoba
    Management and Business
    University of Manitoba
    Sep 1998 - May 2002 (3 years 9 months)
  • University of Manitoba
    Economics
    University of Manitoba
    Sep 1998 - May 2002 (3 years 9 months)
  • C
    Postgraduate Specialization in Strategic Marketing,
    Catholic University of Chile
  • M
    Economics and Business Administration,
    Manitoba's top university
Projects (professional or personal) verified_user 0% verified
  • Asociación Santa Cruz
    Executive Director
    Asociación Santa Cruz
    May 2021 - Nov 2022 (1 year 7 months)
    - Voluntary work