Carolina Andrea Camargo Marquez
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Digital Marketing Specialist
Antioquia, Colombia
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Jobs
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Media Buying ExecutiveGenius SportsMar 2023 - Current (2 years 3 months)- XDigital Marketing Specialist verified_user Verified experience public Remote experienceXploy SolutionsAug 2022 - Current (2 years 10 months)Optimize paid advertising campaigns using SEO and other tools, Scale campaigns to maximize ROI, determine what content will reach customers, develop projects to create content, publish digital marketing content online, implement email marketing campaigns ·Digital Advertising (Facebook ads, Google Ads, keywords)
- CMARKETING ANALYSTConstructora AscensoFeb 2020 - Jul 2022 (2 years 6 months)
- GCOMMERCIAL AGENTGrabafer S.A.SAug 2019 - Current (5 years 10 months)
- RMARKETING ASSISTANTREFRINORTE SASApr 2014 - Jun 2015 (1 year 3 months)
Education
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- Professional in Advertising and MarketingPolitécnico GrancolombianoAug 2021 - Current (3 years 10 months)
- TTechnician in Marketing and Fashion DesignJul 2015 - Aug 2018 (3 years 2 months)
Projects
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- 7Online Marketing Coordination7TECH SECURITY.Dec 2023 - Current (1 year 6 months)Develop and execute effective marketing strategies for a B2B and B2C air conditioning company, encompassing social media, email marketing, and paid media.
- SSocial media management - Online AdvertismentSally SpeakingJan 2022 - Dec 2022 (1 year)Social media management, and paid advertising campaigns in Google Ads and Meta, data analysis and segmentation. Skills Content Creation, Copywriting, Social Media Strategy, Audience Understanding, Analytics, SEO, Paid Social Media.
- MBrand creation, Social media generation and management, Web page design.Mas Allá de las Barreras del Sonido.Jan 2022 - Dec 2022 (1 year)This non-profit project was dedicated to foster inclusivity, education, and support for the Deaf individuals across Colombia. Skills: Brand Strategy, Market Research, Brand Identity Design, Naming, Launch Strategy. UI/UX Design, Wireframing and Prototyping, Graphic Design, SEO / SEM, Analytics. Content Creation, Copywriting, Social Media Strategy, Audience Understanding, Analytics, SEO, Paid Social Media.
- SSocial media management - Online AdvertisingSally SpeakingJan 2022 - Dec 2022 (1 year)Social media management, and paid advertising in Google and meta Skills Content Creation, Copywriting, Social Media Strategy, Audience Understanding, Analytics, SEO, Paid Social Media.
- HBrand CreationHalal Restaurant Pollo LibreJan 2021 - May 2021 (5 months)Short project as a freelancer, for the branding of a new restaurant located in MedellÃn, Colombia Skills: Brand Strategy, Market Research, Brand Identity Design, Naming, Launch Strategy.