Carlos Prieto

G

General Manager

Gaona Currea Property Management

Apr 2025 - Apr 2026 (1 year 1 month)

Appointed to lead the full operational, commercial and digital transformation of a family-owned property management SMB — mandate: prepare the business for investor acquisition, successfully completed within 12 months. Held full P&L responsibility for a 2,500+ unit portfolio generating ~COP 2,000M in annual revenue. Designed and launched property automation and real estate services units as new revenue streams from zero. Led cost optimisation programme through Hubspot automation and AI tools delivering 20% reduction in operational costs within 12 months. Managed investor relations and monthly board-level reporting cadence through to successful exit.

C

Lead Commercial Analyst

Community Fibre

Jun 2023 - May 2025 (2 years)

Owned end-to-end monthly commission operations for 150+ D2D and Telesales agents, processing ~£300K/month in variable pay with zero error tolerance. • Built sales performance dashboards adopted as the primary commercial decision-making tool across D2D and Telesales channels. • Led commission model redesign and automation, cutting processing time by 30% and eliminating recurring error categories. • Reviewed external agency invoices and identified £80K in billing discrepancies, recovered in full. • Delivered monthly, quarterly and annual forecasting to senior stakeholders; partnered with Finance and Sales on strategic planning.

H

Lead Analyst, Sales & Operations Planning

Harley-Davidson Europe

Mar 2022 - Jun 2023 (1 year 4 months)

Prepared monthly Sales Revenue Planning reviews for EMEA commercial leadership — apparel, parts & accessories across 8 markets. • Led weekly and ad-hoc performance analysis feeding region-level revenue forecasts and allocation decisions. • Built and presented fiscal year budget proposals for the EMEA division, consolidating multi-market commercial data.

Sales Operations Manager - Off-Trade

Brown Forman

Feb 2021 - Feb 2022 (1 year 1 month)

Tracked off-trade volumes and RSP across 100+ SKUs, delivering distribution performance visibility for commercial leadership. • Built competitive pricing report and promotional calendar tracker adopted as off-trade function standard. • Analytical support across sales forecasting systems, rebate management and Salesforce CRM administration.

M

Head of Operations

Manufacturas Guimar S.A.

Feb 2011 - Dec 2020 (9 years 11 months)

Managed P&L, budgeting and commercial forecasting for a fashion manufacturer and 18-store retailer — COP 8,000M+ annual revenue. • Led full ERP implementation (manufacturing, inventory, sales), migrating 3,000 SKUs and all cost/pricing data. • Conducted store-level viability and margin modelling that informed 6 store opening/closure decisions. • Month-end COGS reconciliation and variance analysis in partnership with Finance.

S

Project Finance Controller

Santander Bank, UK

Jun 2009 - Dec 2010 (1 year 7 months)

Budgeting, forecasting and variance reporting for a €240M+ IT integration programme (Alliance & Leicester, Bradford & Bingley, GE Money).

L

Systems & Controls Analyst

London Borough of Camden, UK

May 2006 - May 2009 (3 years 1 month)

ICT expenditure analysis and budget management for a £16M+ departmental budget.

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