A
Arfeena
About
Detail
India
Contact Arfeena regarding:
Flexible work
Starting at
USD30/hour
connect_without_contact
Finding mentors
Finding co-founders
groups
Networking
Résumé
Jobs
verified_user
0% verified
- DDigital Shelf & E-commerce Manager/ Remote public Remote experienceMar 2025 - Current (1 year 4 months)• Established and managed comprehensive digital shelf presence across Amazon, Shopify, and Flipkart, achieving 80%+ Buy Box win rate through strategic content optimization and inventory alignment • Owned end-to-end content syndication workflows, coordinating product data (titles, attributes, bullets, rich media) across multiple marketplace platforms using PIM-style content governance principles • Collaborated cross-functionally with Marketing, Design, and Operations teams to deploy content updates, maintain brand consistency, and ensure compliance with platform- specific content requirements • Developed and delivered weekly digital shelf performance reports tracking key KPIs: conversion rate, search visibility/rank, content quality sc
Customer Support Officer/HDFCBankSep 2023 - Mar 2025 (1 year 7 months)• Delivered a 95% first-contact resolution rate by resolving complex customer queries. • Maintained detailed logs of customer interactions, improving compliance and response accuracy. • Assisted with procedural documentation and supported cross-functional issue escalation.- SE-Commerce ManagerShahwali Leather worksAug 2020 - Jul 2023 (3 years)Managed digital shelf execution for 500+ SKUs across Amazon, Flipkart, and Shopify, owning all aspects of content quality, search optimization, and onsite merchandising • Drove 30% increase in organic traffic through systematic SEO-based content optimization including keyword research, search term integration, and A+ content development • Executed strategic merchandising initiatives resulting in 25% online sales growth through enhanced product presentation, improved categorization, and optimized conversion funnels • Led and mentored team of 20-35 members supporting marketplace operations, content deployment, and digital shelf maintenance across multiple platforms • Consolidated inventory management across e-commerce platform
- WMarketing Intern/William Agro Marketing co. Pvt. LtdMar 2020 - Jun 2020 (4 months)• Assisted in executing digital marketing campaigns across social media and email channels, contributing to a 20% increase in lead generation over a 3-month period. • Conducted market research and competitor analysis to support campaign planning, helping identify 5+ key market trends that influenced strategy adjustments. • Created and scheduled engaging content for platforms like Instagram, Facebook, and LinkedIn, boosting audience engagement by 30% and increasing follower count by 15% . • Collaborated with the design and content teams to develop promotional materials, supporting 3 major product launches and improving campaign consistency and brand visibility.
Education
verified_user
0% verified
- ABachelor of Business AdministrationAL-FALAH UniversityAug 2017 - Apr 2020 (2 years 9 months)