Anik Banerjee

Anik Banerjee

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Senior Business Analyst specializing in e-commerce growth and data-driven optimization | Ex-Amazon, Mu Sigma
West Bengal, India
Contact Anik regarding: 
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Full-time jobs
Starting at INR50K/month ~USD537/month

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Résumé

Jobs verified_user 0% verified
  • P
    Business Analyst
    Power Law Pvt. Ltd.
    May 2024 - Current (2 years)
    • Consulted with various Indian retail firms and brands featured on Shark Tank India, acting as a key liaison to optimize their Amazon product listings for increased visibility and sales. • Leveraged analytics to identify key performance indicators (KPIs), analyze sales trends, and develop data-driven strategies to improve product ranking within 90 days. • Conducted in-depth market research and competitive analysis to identify opportunities for growth and optimization within the Amazon marketplace. • Collaborated with clients to implement effective strategies for product listing optimization, keyword research, advertising campaigns, and inventory management. • Contributed to significant revenue growth for clients by achieving higher product
  • M
    Decision Scientist
    Mu Sigma Business Solutions Pvt. Ltd.
    Jun 2022 - Jan 2024 (1 year 8 months)
    • Catered to business problems of our clients through Statistical Analysis, providing them a designed presentation through Dashboard publications. Delivered actionable insights to clients to improve their operations and increase their bottom line, developing innovative solutions to business problems. • Utilized SQL to pull data from live tables via Google Big Query, creating a master table for comprehensive analysis. This process enabled the extraction of relevant data for desired outcomes, facilitating informed business decisions based on thorough analysis.
  • A
    Risk Analyst
    Amazon Web Services (Jul
    Jan 2020 - May 2022 (2 years 5 months)
    • As an employee at Amazon, I had the opportunity to work as Transactional Risk Management Specialist (TRMS). This system was designed to help the organization manage the risks associated with financial transactions. • Conducted comprehensive investigations into high-value transactional discrepancies and escalated potential fraud cases to relevant internal teams, mitigating financial risk and ensuring compliance with regulatory standards.
Education verified_user 0% verified
  • I
    Data Analysis& Machine Learning using python programming
    Ins-analytics
    Jul 2018 - Apr 2019 (10 months)
  • I
    Post Graduate Diploma
    IIIT-Bangalore
    Jan 2018 - Jan 2020 (2 years 1 month)
  • West Bengal University of Technology
    Bachelor of Technology
    West Bengal University of Technology
    Jan 2014 - Jan 2018 (4 years 1 month)
Projects (professional or personal) verified_user 0% verified
  • B
    Basket Analysis for Retail Store Sales Optimization
    May 2023 - Jun 2023 (2 months)
    Utilized advanced data analytics techniques to study a specific item's sales performance across three different in-scope time periods. Analysed the frequency of purchase, units sold, and other key metrics to identify paterns and trends in customer buying patern. The primary objectives included understanding customer behaviour in specific datetime like (YoY, YTD etc.), identifying areas for improvement, and implementing strategic changes to enhance overall satisfaction. The project involved data extraction using Big Query, analysis and modelling in Python, and visualization of key findings through Power BI. The goal of this data analysis project was to enhance Client's inventory management system, ensuring optimal stock levels, minimizing ov
  • E
    Enhancing Customer Satisfaction and Operational Efficiency
    Apr 2023 - May 2023 (2 months)