Alexis Abisai Castro Cardenas
About
Detail
Revenue Enablement | Sales Enablement | GTM Strategy | Customer Operations | AI-Driven Systems | Open to Work
Mexico
Résumé
Jobs
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Product Specialist – GTM Onboarding & Revenue EnablementApolloioMay 2025 - Apr 2026 (1 year)•Retained ~$1.5M ARR across SMB accounts through structured onboarding and product adoption programs, achieving 30%+ retention uplift vs. baseline •Managed 25–30 onboarding engagements per week across diverse industries, including accounts such as Forbes Brazil and AWS Mexico •Built and deployed AI-powered agents (email drafting + research) using GPT, adopted by onboarding and SME teams of 50+ — estimated 20% productivity increase •Designed Notion playbooks adopted team-wide, contributing to ~2x retention improvement from pre-process baseline •Won internal Promptathon with a prompt designed to audit onboarding meeting quality — one of several initiatives contributing to KPI improvements across the team •Led cross-functional research in- Customer Onboarding SpecialistReprise FinancialOct 2024 - May 2025 (8 months)Fast-paced, metrics-driven onboarding role in financial services, where I consistently ranked as a top performer. - I closed and onboarded customers from the sales pipeline, hitting ~$16K daily in approved loan volume (22% above team average) and ranked as top performer 85% of weeks. - Beyond the numbers, I focused on reducing friction in a heavily documentation-dependent process, optimizing the handoff between Sales and Legal to improve completion rates and customer experience. - Utilized supply chain and logistics industry knowledge gained from consulting for 3PL companies to better understand and serve diverse client operations, enhancing my ability to manage complex onboarding requirements. - Leveraged proficiency in AI-driven tools,
- Account AdministratorPronto FinanceMay 2023 - Oct 2024 (1 year 6 months)Collections at the pre-legal stage is equal parts negotiation, process design, and trust-building under pressure. I recovered ~$28K monthly from 60+ day delinquent accounts and improved promise-to-pay fulfillment from 63% to 87% through a full redesign of our follow-up process. The work I'm most proud of here was building the cross-functional bridge between Account Management, Collections, and Legal, reducing escalations and creating a playbook-driven system that standardized how the team handled recurring scenarios.
- Disputes & Operations AgentChimeDec 2020 - Nov 2021 (1 year)Financial dispute resolution at scale, where every decision had real monetary and regulatory consequences. I evaluated and resolved disputes involving duplicate charges, fraud, and unrecognized transactions, applying independent analytical judgment within regulatory frameworks. That meant investigating transaction patterns, account behavior, and access history to identify fraud attempts and determine liability; then triaging cases to Legal, Support, or Investigations based on complexity and risk profile.
- SCustomer Operations & Retention AdvisorSEGUROS INBURSA SA GRUPO FINANCIERO INBURSANov 2019 - May 2020 (7 months)Retention in financial services is one of the hardest sales conversations there is, you're talking to someone who's already decided to leave. I retained ~75% of customers actively requesting cancellation through objection handling, trust rebuilding, and personalized negotiation. Ranked #1 in upsell within retained accounts with a ~30% attachment rate. I was also one of the few non-managers selected to coordinate emergency services, a responsibility that required judgment and composure under real pressure.
- Sales & Growth ManagerNatural LifeFeb 2018 - Nov 2019 (1 year 10 months)My first leadership role; and where I learned that systems matter more than motivation. I led 20 sales reps across 4 teams as the sole manager between the sales floor and the Co-Founders, reporting to them daily. In the first 7 months I drove a 40% increase in sales performance through coaching frameworks, scripts, and objection handling systems I built from scratch, for both B2C and B2B channels including pharmacies and health stores. I also designed and personally delivered onboarding for every new hire, and co-facilitated supervisor training alongside founding leadership. The frameworks stayed in use long after I left.
Education
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- Utel UniversidadUTEL UniversidadJan 2026 - Jun 2026 (6 months)
Awards
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- Promptathon: Gold WinnerApolloioJul 2025 - Jun 2026 (1 year)