ALEX MANESCU

ALEX MANESCU

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Digital Transformation Manager
Bucharest, Romania

Contact ALEX regarding: 

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Full-time jobs
Starting at EUR4K/month ~USD4.47K/month
Flexible work
Starting at EUR50/hour ~USD55.9/hour
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Timeline


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Résumé


Jobs verified_user 0% verified
  • R
    Data & Digital Operations Manager
    Ringier Romania
    Mar 2023 - Sep 2023 (7 months)
    Facilitate synergy among diverse teams, empower them with OKR implementation and drive data-driven insights for informed decisions. Roles: 1. Digital operations manager o Collaborates with cross-functional teams to ensure all systems and processes are integrated and work together seamlessly; o Ensures the role of OKR Champion (implementation of objectives and key results) within the organization and works closely with the various teams to set, track and achieve their OKRs; o Identifies trends and patterns in collected data to inform strategic decision making o Ensures training for the proper implementation and compliance of the OKR methodology within the departments; 2. Data manager o Create data models and define ways to improve Data Wareh
  • R
    Programmatic Data Analyst
    Ringier Romania
    Mar 2021 - Mar 2023 (2 years 1 month)
    Insight gained: Optimal resources and the right partner unlocked new horizons, yielding a comprehensive BI tool for streamlined analysis, insights, efficient decisions, and heightened productivity. Context: With limited knowledge and internal resources, we struggled for roughly eight months to build a solution which proved unreliable because it demanded constant management and fixing — time we couldn't afford. By teaming up with the right partner, we expedited development, creating a comprehensive BI tool in a mere two months. Our new reporting system boasts increased speed, granularity and significantly enhanced stability, with an uptime exceeding 98%. This tool not only streamlined data analysis but enabled us to uncover critical insights
  • I
    Programmatic Specialist
    Initiative
    Aug 2019 - Mar 2021 (1 year 8 months)
    My two standout contributions were: 1) Standardizing the media plan by creating a master template with only two variants, replacing the individual client templates; 2) Implementing the automatic generation of campaign tracking scripts (DCM). Through advocating this approach, my team achieved significant improvements in clarity, streamlined media planning with a focus on campaign tracking, and established a strong foundation for implementing a performance benchmarking system. Operational Scope: - Setting up programmatic campaigns in DV360 and Adform - Gathering technical specs and other specific steps required when using Rich Media Creatives - Improving, developing and automating Excel reports - Campaign monitoring using Gemius Direct Ef
  • a
    Workflow Optimiser / Media Buyer
    advertis.digital
    Feb 2019 - Jul 2019 (6 months)
    Through firsthand experience, I grasped the importance of a robust onboarding process. I adapted and effectively managed the training needs of incoming colleagues amidst simultaneous employee departures. My responsibilities shifted from those of an Account Manager as I became in charge with: - documenting our existing workflows, improving them, ensuring the onboarding of new employees - communicating with the team of developers in charge with maintaining our proprietary adserver - Ajillion - testing new traffic sources that would allow the use of third party javascript tags (generated in our platform) - automating the most frequent reports - maintaining the relations with our partners (advertisers, affiliates) Background: Definiti Medi
  • D
    Account Manager
    Definiti Media by Crossrider
    Jan 2018 - Jan 2019 (1 year 1 month)
    The standout accomplishment was a 90% reduction in report generation time, resulting in significant team efficiency gains of 1.5 working days monthly. My responsibilities: - set up and optimise media buying campaigns in multiple traffic sources - generate and interpret campaign performance reports - account management for our advertisers and affiliates - fill in weekly overview reports (achieved vs projected) - improve the overall efficiency of the team DefinitiMedia was an ad-network, offering complete and tailored solution for Advertisers, Publishers & Developers. DefinitiMedia was acquired by Crossrider (presently named Kape Technologies) that later become a publicly traded company, and is now serving as an integral part of the grou
  • H
    Manager
    Handmade Revolution
    Jul 2015 - Apr 2021 (5 years 10 months)
Education verified_user 0% verified
  • National School of Political and Administrative Studies SNSPA
    Master's degree, Communication and Media Studies
    National School of Political and Administrative Studies SNSPA
    Jan 2016 - Jan 2018 (2 years 1 month)
  • C
    Undergraduate, Informatics
    Cybernetics, Statistics and Economic Informatics, Bucharest University of Economic Studies
    Jan 2013 - Jan 2016 (3 years 1 month)
  • T
    Highschool, Mathematics and Computer Science
    Tudor Vianu National College of Computer Science
    Jan 2009 - Jan 2013 (4 years 1 month)