Adriana Muñoz

Adriana Muñoz

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Bogota D.C., Colombia

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work
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Résumé


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  • Fast Lane
    Latam Sales Director
    Fast Lane
    Jan 2025 - Current (1 year 7 months)
    Quickly assumed leadership and executed an accelerated ramp-up strategy, establishing a robust sales framework across the LATAM region. Designed and implemented a comprehensive, data-driven approach that leveraged key performance metrics to monitor progress, optimize actions, and ensure accountability across the team. Revitalized the sales team by restructuring roles, enhancing training programs, and aligning talent with strategic regional coverage, resulting in improved market penetration and increased revenue. Developed and executed distribution strategies to effectively cover the LATAM territory, ensuring optimal resource allocation and sustained sales growth.
  • Dell Technologies
    Senior Sales Manager for Channels
    Dell Technologies
    Feb 2024 - Aug 2024 (7 months)
    Manager of individuals, with a regional team in Argentina Chile, Peru, Ecuador and Colombia Successfully led my team into markets and regions, significantly growing our market presence. Drove significant year-over-year revenue increases, consistently meeting or surpassing sales targets Improved efficiency and reduced costs by streamlining sales processes and systems, enhancing team effectiveness. Consistently achieved or exceeded key performance indicators (KPIs) such as conversion rates, average deal size, and sales cycle length Trained, and developed the sales team, enhancing overall team performance and productivity. This over products, sales tools, Development plans, ERGs beloning.
  • Dell Technologies
    Partner Sales Manager
    Dell Technologies
    May 2017 - Feb 2024 (6 years 10 months)
    As a Partner Sales Manager, I was responsible for developing and managing strategic partnerships to drive revenue growth through indirect sales channels. My role involved identifying and recruiting key partners, enabling them with the right tools and knowledge, and fostering strong relationships to maximize sales performance. I worked closely with cross-functional teams to align go-to-market strategies, ensuring partners had the necessary support to achieve their business objectives. As internal Sales Leader, I provided guidance, motivation, and strategic direction to my internal team, new team members, ensuring we met and exceeded our sales targets. My leadership focused on empowering development plans, mentoring, optimizing sales proces
  • Dell Technologies
    Partner Development for Latam
    Dell Technologies
    Aug 2012 - May 2017 (4 years 10 months)
    Expanded Partner Network: Successfully increased the number of active partners by 40% within 1 year, significantly broadening the company’s market reach. Enhanced Partner Engagement: Implemented engagement strategies that improved partner satisfaction scores by 40% and increased partner retention rates. Developed and delivered Effective Training Programs: Created and conducted training programs for partners, improvement in partner product knowledge and usage in sales. Sales Skills trainings, Server, Storage and Networking Platform HW and SW trainings Optimized Partner Onboarding
  • Dell Technologies
    System Engineer for Goverment and Education Colombia
    Dell Technologies
    Aug 2009 - Aug 2012 (3 years 1 month)
    As a System Engineer at Dell, I played a key role in driving sales by leveraging my technical expertise to position and sell tailored IT solutions to corporate clients. By understanding their business challenges, I effectively proposed and deployed solutions that optimized their system infrastructure, improving efficiency and reliability. This directly contributed to increased customer satisfaction, long-term retention, and enhanced operational performance across industries such as Government, Education, and various enterprise sectors. I successfully led the sales and integration of advanced virtualization and storage solutions, helping clients reduce operational costs while maximizing performance. By aligning Dell’s cutting-edge technolog
  • Dell Technologies
    Inside Sales Representative
    Dell Technologies
    Jan 2007 - Aug 2009 (2 years 8 months)
  • IBM
    Product Sales Specialist
    IBM
    Jun 2004 - Dec 2006 (2 years 7 months)