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ZEENO WASTI
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Mississauga, Ontario, Canada
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- MSENIOR PRODUCT MANAGER & CLIENT MANAGEMENTManaknight DigitalFeb 2023 - Dec 2023 (11 months)• Responsible for directing and managing a team of product managers and cross-functional teams to develop and launch new products, resulting in increased engagement for businesses by 20%
• Managing portfolio of numerous clients and digital products for start-ups while successfully gathering business requirements to ensure KPIS are met
• Strategizing business goals, product marketing communications and go-to-market strategies to ensure product aligns with company's vision
• Generate effective roadmaps while managing the full product development lifecycle, from ideation to launch
• Manage internal and external (Founder, C-Suite) stakeholder relations to deliver successful rollouts on-time
• Conceptualize and exec - SPRODUCT MANAGERSAFETYTEK SOFTWAREAug 2020 - Feb 2023 (2 years 7 months)• Managed the development and maintenance of SaaS web and mobile app (Android & iOS), including product marketing
• Executed Daily Stand-up meetings and backlog grooming, while managing cross-functional teams to meet KPIs
• Strategized Product Roadmap and product release notes, while managing relations and effectively communicating status updates with key stakeholders
• Conducted market research and developed new product features such as Toolbox Talks, custom LMS and Gamification (point system) for mobile app, resulting in increased engagement by 30 %
• Coordinated UX/UI Design with high fidelity wireframes for entire mobile app revamp
• Responsible for managing the implementation of Restful APIs and integratin - BDIGITAL PRODUCT MANAGERBRAINZAA, INC.Dec 2017 - Jul 2020 (2 years 8 months)• Strategizing product features, market positioning, and go-to-market tactics via team brainstorming sessions for "i-Elevate" (Human Accelerator-Incubator Management Tool) SaaS platform
• Coordinated UX/UI design for user front-end and back-end system, while completing user stories and user personas
• Successfully developed MVP, acquiring on-boarding over 3000 Users in first 3 months for beta version
• Launched Beta project using Agile-Scrum methods, while grooming product backlog and features on Jira
• Created pitch decks and delivered highly effective demo presentations of the platform during Sprint Review
• Spearheaded cross-functional global teams to strategize implementation challenges and delivery timelin - BASSOCIATE PRODUCT MANAGERBRAINZAA, INC.Jun 2017 - Nov 2017 (6 months)• Coordinated with Business Analysts and Senior Product Managers to proficiently produce a PRD from gathered business requirements for Laurentian Bank of Canada
• Enacted R&D on stock trading systems to collect data for developing a custom OMS
• Tasked with documenting key product features, and acted as Scrum Master to run Daily Stand-ups
• Facilitated mock wireframes to craft templates for UX/UI design of the system demonstrating main functional features
• Assisted with product roadmap in an effort to outline requirements and establish KPIs with stakeholders
• Managed relations with external stakeholders from Laurentian Bank of Canada, while ensuring team met regulatory affairs
This job required pr - IPRODUCT MANAGER & CONSULTANTILLUMINARE TECHSep 2016 - May 2020 (3 years 9 months)• Lead Product Manager and consultant for various start-ups; responsible for successfully coordinating business requirements
• Strategizing branding, marketing communications and go-to-market strategies, ensuring that the product aligned with company vision
• Generate effective roadmaps while managing the full product development lifecycle, from ideation to launch
• Deliver successful, high-quality rollouts on-time and within budget, garnering profit margins of up to 30%
• Prioritized user stories in the product backlog, while managing cross-functional teams overseas in different time zones
• Executed product UI mockups and wireframes to ensure excellent customer journey and user experience
• Listed below - TCORPORATE COMMUNICATIONS ASSOCIATETD Bank GroupSep 2016 - Jan 2017 (5 months)• Post-graduate internship that included assisting with internal communications and marketing deliverables across organization
• Drove internal communications on TD intranet by producing articles and web banners visible to 500+ employees
• Arranged a quarterly department town hall meeting and employee recognition events for 500+ associates - IASSOCIATE PRODUCT MANAGERITECHTIONSNov 2015 - Sep 2016 (11 months)• Spearheaded R&D with existing clients using TIBCO by conducting customer feedback and data-analysis
• Strategizing simple wireframe mockup for customized dashboard to enable specialists the ability to monitor errors in real-time
• Clients include: TD Bank Group, MLSE, All State, Scotiabank, Bank of Montreal, Walmart and DHL
• Collaborated with internal and external stakeholders, providing daily/weekly status reports
• Coordinated with sales and marketing to strategize pricing model for Intelligent Common Logging Error Framework (iCLE) platform for clients, generating $100K in re-occurring annual revenue
OTHER PROFESSIONAL EXPERIENCE - IMARKETING MANAGER & SR. TECHNICAL RECRUITERITECHTIONSSep 2013 - Nov 2015 (2 years 3 months)• Worked directly CEO of start-up to build corporate branding, aligning brand strategies with business initiatives
• Delivered successful projects within 80% of allocated marketing budget, saving of over $20K annually
• Executed marketing content for online and print, while managing social media calendar, increasing followers by 10% monthly
This job required prospecting for different SMBs to work with through the use of Linkedin and networking events. I would have to use Microsoft 365 to produce a lot of the documentation as well as work with customer support through Hubspot to respond back to clients/users with Email Support - TALENT RECRUITMENT SPECIALIST & ACCOUNT MANAGERAerotekJan 2011 - Dec 2013 (3 years)• Executed full-cycle recruitment process for technical staffing, managing a healthy pipeline of over 1000+ candidates
• Managed client relations with C-level executives and hiring managers, managing over 30+ accounts including Ford, Honeywell and RBC
• Ascertained retention rates of up to 90% with candidate placements, acquiring new accounts through cold-calling outreach
This job required prospecting for different SMB to provide recruitment services to through the use of Linkedin and networking events. In addition to this, we would also source candidates looking for employment. I would have to use Microsoft 365 to produce a lot of the documentation as well as work with customer support through our internal ATS to r
Education
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- SBachelor of Arts in SociologySeneca College Institute