Zain Umar

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Manager campaign

Ministry of information Goverment of Pakistan

Jan 2024 - Current (1 year 5 months)

• Spearheaded the identification and analysis of misinformation, disinformation, and malinformation trends impacting national narratives, developing counter-strategies to safeguard public perception. • Designed and executed targeted communication frameworks to counter digital propaganda and influence operations, collaborating with intelligence and cybersecurity teams for real-time threat mitigation. • Built and nurtured strategic alliances with media houses, fact-checking organizations, and international institutions to enhance media literacy and combat false information. • Led influencer engagement initiatives, identifying and mobilizing key digital voices, journalists, and content creators to amplify national narratives and counter di

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Program Coordinator

International Union for Conservation of Nature

Apr 2022 - Jun 2023 (1 year 3 months)

• Capacity Building on Gender and Climate Change: Support the design and coordination of cross-sector training for MoCC and other ministries, focusing on gender-responsive climate adaptation. • ccGAP Coordination (Government): Act as the focal point for Climate Change Gender Action Plan (ccGAP) communications, organizing consultations with NDA, IUCN, and relevant ministries. • Gender Mainstreaming Support: Coordinate and organize capacity-building sessions with MoCC projects to align gender mainstreaming efforts with project objectives. • ccGAP Research Reporting: Provide input for IUCN's contributions to ccGAP research reporting processes, ensuring alignment with strategic goals. • Proposal and Reporting Development: Prepare concept n

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Program Development Manager & Communication Specialist

ACTION AGAINST HUNGER,

Apr 2021 - Dec 2021 (9 months)

• Concept Note and Proposal Development: Ensure high-quality development of concept notes, proposals, and modification requests, aligning with donor guidelines and organizational objectives. • Communication Strategy: Lead the development and implementation of a communication strategy consistent with Action Against Hunger (ACF) Pakistan's strategic goals. Oversee content writing, data analysis, and the preparation of visibility materials to strategically position ACF with donors, partners, and government stakeholders. • Program Quality Reporting: Ensure timely and accurate reporting to donors and HQ, maintaining program quality and compliance with donor requirements. • Policy Framework Development: Draft policy and strategic frameworks f

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Programme Development and Institutional Funding coordinator

Muslim Aid

Oct 2020 - Apr 2021 (7 months)

• Partner Identification and Outreach: Identify potential partners for MAP through networking and outreach, collaborating with them to develop grant concepts and activities under the team leader's strategic guidance. • WASH, FSL, Climate, Humanitarian DRR Interventions: Focus on these thematic programs, ensuring inclusiveness and diversity in beneficiary identification and program design. • Reporting and Documentation: Prepare comprehensive project factsheets, logframes, and quarterly, annual, and interim reports to track and communicate progress. • Grant Development and Management: Develop and finalize multiple grants and activities in a dynamic, fast paced environment, adapting to changing needs. Review, analyze, and evaluate grant co

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Communication Specialist & Media Strategist

Hashoo Foundation

Feb 2019 - Feb 2020 (1 year 1 month)

• Corporate Communication Strategy: Develop and execute corporate communication strategies to enhance Hashoo Group's visibility and outreach across diverse audiences. • Internal and External Communication: Manage communications through channels such as memos, newsletters, and press releases, ensuring consistency and alignment with organizational goals. • Content Creation: Produce high-quality news content, annual reports, newsletters, and digital materials for Hashoo Group's website and social media platforms to highlight initiatives and achievements. • IEC Material Development: Design Information, Education, and Communication (IEC) materials, including case studies, videos, and photography, to effectively showcase organizational impact

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Information and Reporting Officer/Content Analyst

DAI

Nov 2016 - Feb 2017 (4 months)

• Information and Reporting: Collaborated with Communications, M&E, Content Analysts, and Program teams to collect and synthesize achievements under the CVE-focused DAI-PERSI program. • CVE Policy Alignment: Supported activities aligned with the National Action Plan to promote Countering Violent Extremism (CVE) policies and initiatives. • Program Strategy Development: Contributed to PERSI/AeP's cluster-based strategy, guiding peacebuilding and CVE activities through theories of change tailored to specific program goals and regional needs. • Reporting and Documentation: Compiled information from activity partners into weekly and quarterly progress reports, showcasing program achievements and impact. • Media Planning and Monitoring: Deve

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Head of Research/ Programs/Communications Media

Mishal Pakistan, World Economic Forum

Jan 2016 - Sep 2016 (9 months)

• World Economic Forum Research and SDG Advocacy: Led the development of the Media Credibility Index at Mishal Pakistan, evaluating political talk shows based on alignment with SDG themes and news credibility, fostering accountability and transparency in media narratives. • Jamhoor Initiative: Introduced and gave birth (2015) to the initial concept of Jamhoor (inclusive governance and people-centric accountability) what is now re-branded as Pakistan Citizen Portal - to strengthen democratic processes and responsible governance by building element of Trust and Grievance mechanism. • Content Analysis: Conducted weekly content analyses in line with World Economic Forum standards, supporting responsible media reporting and SDG-aligned storyt

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SDGs Research & Foresight Officer

Agahi

Jan 2013 - Dec 2015 (3 years)

• Strategic Research and Foresight: Served as a Strategic Researcher and Futurist for the Pakistan Foresight Initiative, collaborating with the Foresight Lab network to drive data-driven foresight approaches in policy planning and sustainable development. • Narrative Building on SDGs: Drafted concept and research notes to enhance narrative storytelling around the SDGs, using forward-thinking methodologies like Real-time Delphi to shape future policy discourse. • Triangular Investigative Approach: Applied the quad helix model, collaborating with stakeholders from academia, media, policy institutes, and journalism associations to address national challenges such as population health, cybersecurity, and water resource management to create m

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Case Worker

Welsh Refugee Council

Dec 2010 - Jun 2011 (7 months)

• Protection and Refugee Advocacy: Developed and executed internal and external communication strategies focused on the protection of refugees, asylum seekers, and rehabilitation efforts, ensuring messaging aligned with organizational objectives and humanitarian principles. • Communication and Outreach Strategy: Designed and implemented a comprehensive publications strategy to effectively communicate the organization's work on refugee and asylum seeker benefits and support, ensuring cohesive and impactful messaging. • Knowledge Sharing and Stakeholder Engagement: Facilitated knowledge building and sharing within the organization and with external stakeholders, fostering collaboration to enhance understanding of protection and rehabilitat

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Zain's behavioral traits
Zain's likely patterns of behavior, thought, values, and emotion. Based on the HEXACO model, OCP instrument, and Torre’s own research.