Yvonne Martinez d´Harcourt

Yvonne Martinez d´Harcourt

About

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Marketing Manager
Mexico City, Mexico

Contact Yvonne regarding: 
work
Full-time jobs
Starting at USD3k/month

Timeline


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Job
school
Education

Résumé


Jobs verified_user 0% verified
  • Aplazo
    Marketing Manager B2C
    Aplazo
    Oct 2021 - Jul 2023 (1 year 10 months)
    - Decrease CAC by 60%
    - Increase user acquisition 10x yoy
    - Improve activation rate by 10% in the first 10 days of sign up
    - Piloted acquisition and referral program (MVP)
  • H
    Head of Marketing
    Aug 2020 - Sep 2021 (1 year 2 months)
    - Developed marketing strategy improving purchase through digital channels 46% mom
    - Development of strategies for digital and OOH media for Revenue Management program, commercial alliances and sponsorships.
  • A
    Account Manager - B2B Business Development
    Alazraki Networks
    Feb 2014 - Mar 2020 (6 years 2 months)
    - Design of strategy and brand architecture of Grupo GICSA increasing sales for 2% in malls
    - Soriana´s Telethon Campaign raising awareness about people with disabilities.
  • P
    Project /Accounts Executive
    Mar 2012 - Feb 2014 (2 years)
  • Groupon
    Marketing Advisor
    Groupon
    Dec 2010 - Nov 2011 (1 year)
  • Citibanamex
    Account Manager
    Citibanamex
    Feb 2010 - Dec 2010 (11 months)
  • BOBO Producciones
    Production Manager
    BOBO Producciones
    Mar 2009 - Jan 2010 (11 months)
Education verified_user 0% verified
  • D
    Diplomat Project Management
    Jan 2020 - Dec 2020 (1 year)
  • B
    Bachelor Degree in Marketing
    Aug 2005 - Aug 2009 (4 years 1 month)