Yougotquestion Content Marketer

C

Content Marketing and Social Media Coordinator

Certitrek

Aug 2024 - Jan 2025 (6 months)

Drove content operations for Certitrek's portfolio: CLTC, NLPA, ISBA, IDFA, CWNP, AACSP, NEBB, ERADIMAGING. Owned social for eight business units on LinkedIn, Twitter, and Facebook. Devised short-form videos, carousels, and employee-takeover series that lifted product-share-of-voice by over 300%. Coordinated with marketing manager, ad automation specialist, designers, and SEOs weekly. Interviewed SMEs to optimize newsletters, landing pages, white papers, and blogs.

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B2B Freelance Content Writer

Riseapps

Nov 2022 - Feb 2024 (1 year 4 months)

Created healthtech content including HIPAA, ISO 13485, and ISO 27799 protocol materials. Engineered landing pages that converted qualified leads. Secured a paying customer directly through LinkedIn outreach. Mentored junior writers and curated practice workflows.

SaaS Content Strategist

EducateMe

Aug 2022 - Apr 2023 (9 months)

Increased monthly traffic and Domain Ranking 14x (700 to 10,000 visits; DR 16 to 25). Introduced industry news digest became #2 inbound traffic source. Published thought leadership on Hackernoon and Dzone. Promoted to Head of Content weeks before exiting.

B2C Content Manager

Remitano

Mar 2020 - Aug 2022 (2 years 6 months)

Scaled Facebook African Community to 30,000 members in 12 months. Pioneered RENEC token go-to-market in East Africa. Generated 20M+ owned-media impressions; earned Employee of the Month. Core member of squad that 3x'd MRR from $1.3M to $3M.

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Copywriter

UTOR

Apr 2019 - Mar 2020 (1 year)

Pushed web traffic to 20,000 monthly visits. Doubled domain authority from DR 16 to DR 32. Evolved from junior facilitator to autonomous content member.

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