Business Unit Lead
Astrolove — Social Discovery Group
Jul 2024 - Apr 2026 (1 year 10 months)
Premium B2C subscription venture (dating × astrology) inside Social Discovery Group
• Tier-1 markets (US, Canada, Europe)
• Remote
Owned the business end to end: board-approved budget, then full autonomy over strategy, team, product, marketing and operations
• Built the 3-year business plan (CPA, LTV, marketing spend, processing, content and team costs), defended it at twice-a-year investment committees, and delivered within the approved budget — positive unit economics in 6 months, net profit in 18
• Hired and led a cross-functional team: PM, analyst, designer, engineering + QA, UA/CRM/retention
• Ran the operating cadence: weekly metric reviews, milestone tracking, budget control, escalations
• Allocated