Valentina Arango Tenorio

Valentina Arango Tenorio  new_releases

About

Detail

Senior Product Designer | B2B SaaS & Fintech | AI-first | Design Systems, UX Research, Prototyping, Accessibility
Departamento del Valle del Cauca, Colombia

Contact Valentina regarding: 
groups
Networking

Timeline


work
Job
school
Education
flag
Award

Résumé


Jobs verified_user 12% verified
  • Singular Desing
    UX/UI Designer public Remote experience
    Singular Desing
    Oct 2024 - Apr 2025 (7 months)
    UX/UI Designer working with international clients across the U.S., Guatemala, LATAM, and Asia on complex platforms and AI-powered products.

    • Led adoption of AI tools in design and PM workflows, improving process efficiency by 30%.
    • Produced user journeys, journey maps, wireframes, and high-fidelity prototypes in Figma, cutting delivery times by 25%.
    • Applied user-centered, responsive design and collaborated with engineers on handoff and QA in an Agile environment.

    Stack: Figma, AI-assisted workflows, Prototyping, User Research, Agile, Dev handoff.
  • M
    Principal Designer
    MK5 social
    Mar 2024 - Current (2 years 8 months)
    Principal Designer at an agency serving global brands including Danone, Scotiabank, Mastercard, and Banco de Costa Rica.

    Designed promotional websites for Danone and Banco de Costa Rica, aligning storytelling, hierarchy, and conversion goals.
    Built the Nutrition Forum 2024 and 2026 platforms (flows, UI, and a lightweight design system), collaborating across design and development.
    Created email journeys for Scotiabank with Mastercard, focused on clarity, accessibility, and mobile performance.
    Drove pixel-perfect delivery with Tailwind CSS guidelines and component specs, unblocking developers during implementation.

    Stack: Figma, Prototyping, Design Systems (lightweight), Tailwind CSS guidance, Responsive,
  • Swiset
    Product Design Lead public Remote experience
    Swiset
    Feb 2024 - May 2026 (2 years 4 months)
    Principal Designer at an agency serving global brands including Danone, Scotiabank, Mastercard, and Banco de Costa Rica.

    • Designed responsive promotional websites for Danone and Banco de Costa Rica, aligning storytelling, hierarchy, and conversion goals across web and mobile.
    • Built the Nutrition Forum 2024 and 2026 platforms (user flows, UI, mockups, and a lightweight design system), collaborating across design and development.
    • Created accessible email journeys for Scotiabank with Mastercard, focused on clarity and mobile performance.
    • Drove pixel-perfect delivery with HTML/CSS and Tailwind CSS guidelines and component specs, unblocking developers during implementation.

    Stack: Figma, Prototyping, D
  • Alianza Fiduciaria
    UX/UI designer
    Alianza Fiduciaria
    Sep 2023 - Mar 2024 (7 months)
    • Conducted 50+ user interviews and task analysis, mapped user journeys and personas, and prioritized findings.
    • Defined information architecture, user flows, and interaction design; produced mid and high-fidelity prototypes in Figma.
    • Planned and ran usability testing, improving task performance by around 38%.
    • Coordinated developer handoff and QA with specs and documentation, ensuring accessibility.

    Stack: Figma, User Research, Usability Testing, Information Architecture, Prototyping, Accessibility, Dev Handoff.
  • Banco W
    UX/UI designer
    Banco W
    Jan 2023 - Jun 2023 (6 months)
    Performed heuristic evaluations and a UX audit; prioritized issues by impact/effort.

    Redesigned key flows and screens focused on hierarchy, consistency, and accessibility.

    Ran usability tests (scripts, tasks, analysis) to validate proposals pre-delivery.

    Prepared developer specifications and documented design decisions.
    Stack: Figma, Heuristic Evaluation, Wireframing/Prototyping, Usability Testing, Accessibility, Dev Handoff.
Education verified_user 100% verified
  • Universidad Icesi
    Diseño de Medios Interactivos verified_user Verified experience
    Universidad Icesi
    Jul 2019 - Feb 2025 (5 years 8 months)
  • Universidad Icesi
    Mercadeo Internacional y Publicidad verified_user Verified experience
    Universidad Icesi
    Feb 2018 - Feb 2025 (7 years 1 month)
    - 2do puesto en Campaña de donación de sangre - Valle del Lili
Awards verified_user 25% verified
  • Swiset
    Natural Leader of the Year
    Swiset
    Feb 2024 - Current (2 years 9 months)
    As Product Design Lead at Swiset, I’ve been driving UX strategy and digital product innovation across both our B2C platform and B2B whitelabel solution for prop trading firms.

    • Co-led the creation and UX writing of “Swiset AI,” which was awarded Best AI Solution for Fintech at the Cyprus Fintech Awards (Jun 2024).
    • Conducted user interviews, usability tests, and research cycles to validate product hypotheses and optimize the current platform.
    • Designed and launched multiple features including tournaments, leaderboards, rewards systems, and a real-time economic calendar, now integrated by partner brands using our whitelabel platform.
    • Developed and implemented a new UI Kit & Design Library in Figma, improving co
  • I
    Best UX/UI Design
    Icesi Unversity
    Oct 2023 - Current (3 years 1 month)
    - UX/UI designer
    Multiskilled project: with the current digital context, young people have greater difficulty in staying focused on their tasks or being efficient. "For U" is a platform that takes advantage of digitalization to help maintain focus during work sessions.
  • ICESI University
    Best Brand Manual Design - EME Awards
    ICESI University
    Feb 2020 - May 2020 (4 months)
    - Create visual identity and brand visual identity manual.
  • ICESI University
    Best Branding - EME Awards verified_user Verified experience
    ICESI University
    Jan 2020 - Jun 2020 (6 months)
    - Branding redesign for Sharpie brand inspired on kids public.