Data-Driven Content Strategist
SybexLab Pvt. Ltd.
Oct 2022 - Jun 2024 (1 year 9 months)
• Led data-driven content strategies, optimizing content across channels using performance metrics. • Analyzed traffic and user behavior, increasing 30% organic traffic and 20% leads in 6 months. • Utilized Google Analytics to extract insights and created dashboards to track campaign effectiveness. • Led a team of 5 content creators, applying project management techniques to enhance productivity.