T

Tracy Wang

About

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Ontario, Canada

Timeline


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Résumé


Jobs verified_user 0% verified
  • M
    Product Designer
    MSA United
    Nov 2025 - Current (1 year)
    • Led UX and competitive audits, user research, strategy, ideation, and prototyping for MSA United, a global nonprofit consortium supporting rare neurological disease research; improved navigation and accessibility for caregivers, researchers, patients, and stakeholders across 10+ partner organizations. • Conducted usability testing to refine information architecture, increasing task success rate by 28% (to 90%) and ensuring the redesign met WCAG accessibility standards.
  • Mobalytics
    Product Design Intern
    Mobalytics
    Jan 2024 - Aug 2024 (8 months)
    • Designed wireframes and prototypes for a gaming analytics platform to enhance player navigation; conducted 5+ user interviews and usability tests, improving key tool discoverability and reducing task completion time by 25%. • Collaborated with product, engineering, and leadership teams to deliver user-centered, AI-driven features aligned with business goals, stakeholder needs, and technical constraints.
  • Bell
    Customer Experience Consultant
    Bell
    May 2023 - Aug 2023 (4 months)
    • Conducted user research and competitive benchmarking to identify UX and product opportunities in the media streaming space. • Prototyped digital support flows for mobile and web platforms, projected to save $700K annually in operational costs. • Synthesized research into actionable design recommendations for the MyBell app; won 1st place in the 2023 case competition.
  • W
    VP of Design
    Western Esports & Gaming
    Dec 2021 - May 2023 (1 year 6 months)
    Spearheaded branding and marketing by modernizing the club's identity, designing scalable systems, esports jerseys, tournament graphics, streaming assets, and club merch; achieved 260% growth to 1,600 members and 213% growth in member engagement.
  • H
    Visual Design Lead
    HackThe6ix
    Dec 2021 - Aug 2023 (1 year 9 months)
    • Directed two hackathons (2,000+ applicants, 42% YoY growth) with 400+ participants; led the design team across UX/UI, design systems, reusable components, marketing, and sponsorship packages, resulting in a 2× increase in user engagement. • Collaborated with developers to deliver clear, structured design handoffs with component specs, responsive behavior, and accessibility requirements, ensuring accurate implementation across mobile and web.
  • T
    Co-Founder & Product Designer
    TinyRiceStudio
    Jul 2021 - Jan 2025 (3 years 7 months)
    • Built and scaled the brand identity and end-to-end product experience for an Etsy art store (4,000+ orders, $20K+ revenue), achieving a 5-star rating and 20% customer retention. • Designed and produced short-form social content, scaling TikTok to 500K+ and Instagram to 10K+ followers.
  • I
    Designer
    Ivey Business Review
    Sep 2019 - May 2023 (3 years 9 months)
    Collaborated with authors and editors to create digital assets, and data visualizations for 6+ published articles using Adobe Suite.
Education verified_user 0% verified
  • I
    Business Administration and Computer Science
    Ivey Business School & Western University
    Sep 2021 - Jun 2025 (3 years 10 months)