At The Krazy Coupon Lady, we embrace a belief that there's always a better price for those willing to fight for it. Put simply – we exist to help you defy MSRP.
Founded by Joanie Demer and Heather Wheeler in 2009, The Krazy Coupon Lady (KCL) is not only a founder-owned digital curator of online- and in-store deals, it’s also a hub for mastering the art of savings hacks and smart shopping. From humble beginnings at their kitchen tables, Joanie and Heather embarked on a mission to make shopping smarter easier. By demystifying the world of couponing and deal hunting, KCL has empowered countless shoppers to maximize their hard-earned dollars. Our reach extends through our website, app, social media, and even national TV, where we frequently share our expertise on shows like the Today Show, GMA, the View, and more. Today, KCL stands proudly as the ultimate money-saving destination, trusted by over 5 million shoppers each month.
Our journey has taken us from two dedicated moms blogging from their home computers to a formidable team of nearly 130 individuals, each scrappy, relentless, and intentionally disruptive in their pursuit of making our shoppers' lives easier.
We take great pride in our majority female executive team, our commitment to the local Boise, ID refugee population through our charitable organization (yes, we use coupons for good!), and our fully remote organization that offers some pretty cool benefits, including fully paid employee health care, 401k and match, family planning stipends, and sabbaticals, among other perks. At The Krazy Coupon Lady, we don't just save money; we invest in making lives better.