ConsumerVoice is an online review website that uses a proprietary algorithm incorporating expert and customer reviews, user experience, lifetime value, and overall brand trustworthiness. We determine a customer rating by scouring the internet for real reviews from individual users as well as review aggregators to determine a consumer review score. Additionally, we incorporate consumer preferences exhibited on our site – including which brands shoppers prefer. Our system pulls together thousands of data points for a single product or service into a single quantifiable rating that is designed to mimic, as well as simplify, the research process of a typical consumer.