Community & Social Media Manager
Mar 2010 - Current (16 years 2 months)
• Develop and execute social media strategy and content calendar to enhance brand visibility and engagement.
• Analyze data and metrics to track performance, identify trends, and optimize content strategy.
• Respond to comments and engage with the audience to build a strong community.
• Create and edit videos and photography content to maintain a cohesive brand aesthetic.
• Manage and optimize Instagram, Facebook, TikTok, and X (formerly Twitter). Additionally, utilized CRM tools to support customer engagement, enabling personalized content delivery and effective campaign tracking, which further enhanced audience interaction and brand loyalty.