Marketing & Sales Operations
Iema R&D
Jun 2025 - Nov 2025 (6 months)
• Managed end-to-end lead funnel, improving counselling-to-enrollment conversion through targeted communication and follow-ups.
• Conducted customer profiling and segmentation, enabling personalized outreach and improved lead quality.
• Executed digital outreach initiatives to enhance customer engagement, contributing to a 15-20% improvement in lead responsiveness.
• Collected and monitored EMIs, improving collection efficiency and customer lifecycle management.