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Stuti Mehta

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Sr. Design Manager @ inFeedo AI | ADPList Mentor | 10+ yrs in Brand & Marketing Design
Himachal Pradesh, India

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  • adplistorg
    Design Mentor
    adplistorg
    Jun 2024 - Current (2 years 5 months)
    Mentoring individuals in all aspects of design. General Mentorship | Changing Roles | Resume and Portfolio Review | Internship | Career Advice | Managing Burnout | Navigating a Design Career adplist.org/mentors/stuti-mehta
  • inFeedo
    Senior Design Manager
    inFeedo
    Oct 2022 - Current (4 years 1 month)
    • Lead design for all marketing needs, working with cross-functional teams to ensure materials align with brand guidelines and are delivered on time. • Overhauled branding to meet B2B SaaS sector standards, improving market presence by 20%. • Responsible for creating growth ads, websites, business reports, and presentations that drive business demand. • Led design for 20+ events (offline and virtual), including Tech HR India & Vegas US, ETHR Next Tech, SHRM Tech, HR Roundtables and Webinars/Summits, contributing to a 30% increase in pipeline generation. • Conceptualized and designed a range of collateral for leadership and branding, including testimonial videos, newsletters, podcasts, and social media posts. • Oversaw design for PMM needs,
  • Unravel
    Design Manager
    Unravel
    Mar 2021 - Oct 2022 (1 year 8 months)
    • Led branding efforts, defining the visual language and aesthetics to make the brand stand out in the market. • Managed all design aspects for Unravel App, including digital ads, website, presentations, social media posts, videos, emails, stationery, design strategies, and itineraries, increasing brand visibility and engagement. • Directed design strategy for Unravel's travel blog, "Unravelog," creating a visually captivating platform for travel enthusiasts. • Collaborated with product designers on app wireframes, landing pages, iconography, illustrations, and user experience to align with the brand.
  • Bloom Hotel Group
    Design Manager
    Bloom Hotel Group
    Apr 2019 - Mar 2021 (2 years)
    • Conceptualized brand design and aesthetics. • Led marketing design for digital ads, social media, website, newspaper, OOH advertising, and brochures. • Managed creative content for various Online Travel Agents (OTAs), amplifying trust and brand presence by 85%. • Designed and launched Bloom's flagship restaurant and bar brands, "Boarding Pass Restaurant" and "Atlas Bar," including logo design, branding, and all F&B designs. • Oversaw design work from cross-functional teams and outsourced agencies, ensuring timely and cost-effective delivery of marketing projects, videos, photography, and creative initiatives.
  • Urban Company
    Senior Brand Designer
    Urban Company
    Feb 2017 - Apr 2019 (2 years 3 months)
    • Conceptualized and developed a visually captivating brand language. • Designed for all marketing needs: digital and print ads, social media creatives, service campaign promotions, app banners and notifications, investor and pitch presentations, email designs, vouchers, flyers/posters, and event creatives. • Launched over 20 service campaigns (beauty, technician, AC, salon, and spa) in 2 years, resulting in heightened brand awareness and new customer acquisition. • Collaborated with product marketing and content teams to create impactful creatives, landing pages, and icons. • Designed diverse brand collateral, including brand videos, product packaging, professional uniforms, stationery, service catalogs, and promotional posters, boosting
  • Limeroadcom
    Graphic Designer
    Limeroadcom
    Jun 2014 - Feb 2017 (2 years 9 months)
    • Stay current with industry trends and best practices in graphic design, incorporating innovative techniques into designs. • Designed all Scrapbook templates, a tool for creating fashion looks, and produced trend-based editorial content for the website, digital ads, and brand partnerships. • Conceptualized website aesthetics and designed landing pages (House of Design, trends, season), web engagement elements, blurbs, and icons, ensuring a cohesive brand experience. • Created diverse brand and offline marketing materials, including digital and print ads, emailers, social media posts, packaging, presentations, magazine spreads, vendor guidelines, and event creatives, amplifying brand visibility and promotion.
  • Ogilvy  Mather
    Graphic Design Intern
    Ogilvy Mather
    Jan 2014 - Jun 2014 (6 months)
    Assisted the Art Director in creating visually impactful and effective creative campaigns for a variety of clients such as Philips, Google Chrome, Max Life Insurance, VLCC, Taco Bell, WWF, Mother Dairy and Apollo Hospitals
Education verified_user 0% verified
  • NATIONAL INSTITUTE OF FASHION TECHNOLOGY KANGRA
    Bachelor's degree, Fashion Communication
    NATIONAL INSTITUTE OF FASHION TECHNOLOGY KANGRA
    Jan 2010 - Dec 2014 (5 years)
    Fashion Communication
Awards verified_user 0% verified
  • T
    ⭐️ Honorable Mention in TerraViva's International Design Competition for the “Drype” logo
    TerraViva
    Jul 2024
    I participated in Terraviva's 2024 international competition to redesign the Drype logo, aiming to innovate and explore new creative directions for its brand identity. My proposal received an Honorable Mention among the competing finalists. Check out the project here: https://www.terravivacompetitions.com/wp-content/uploads/1718264212-58385_DLG_58385_1.pdf