Senior instructional design leader with 15+ years of experience architecting and delivering enterprise-scale learning programs that support CRM adoption, process change, and long-term scalability. Deep expertise partnering with Salesforce teams to embed CRM training into onboarding and sales enablement, train leadership on KPIs, and reinforce adoption through structured compliance and reinforcement models. Known for combining rigorous curriculum design with confident, executive-level facilitation across Sales, Service, Operations, and leadership audiences.