S

Sobia Ijaz

About

Detail

Lahore, Punjab, Pakistan

Contact Sobia regarding: 
Flexible work
Starting at USD3/hour
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Internships
Starting at USD150/month
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Finding candidates
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Finding mentors
Finding co-founders
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Networking

Timeline


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Job
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Education

Résumé


Jobs verified_user 0% verified
  • A
    Amazon Seller Center Expert
    ACOS11
    Dec 2024 - May 2026 (1 year 6 months)
  • Z
    Junior Amazon PPC Specialist
    Zorilax
    Jun 2022 - Aug 2024 (2 years 3 months)
    • Campaign Management: Assisted in creating and managing Sponsored Products, Sponsored Brands, and Sponsored Display campaigns, including setting up ad groups, targeting keywords, and defining budgets. • Strategy Implementation: Recommended budget re allocations, bid adjustments, and keyword refinements based on data analysis, resulting in improved ROAS and reduced wasted spend. • Performance Analysis: Monitored daily, weekly and monthly campaign performance metrics such as ACoS, CTR, CPC, impressions, and conversions. Generated reports to identify trends, opportunities, and areas for improvement. • Developed practical skills in Amazon Ads management, data analysis, and campaign optimization. • Gained insight into client communication, repo
  • Sellonics
    Amazon PPC Intern
    Sellonics
    Jan 2021 - May 2022 (1 year 5 months)
    • Listing Optimization Support: Collaborated with the team to enhance product listings by optimizing titles, bullet points, descriptions, and back-end search terms to increase visibility and conversion rates. • Keyword Research & Optimization: Conducted keyword harvesting, negative keyword analysis, and bid adjustments to improve ad relevance and performance. • Search Term Mining & Negations: Reviewed search term reports to identify irrelevant queries and applied negative keywords to control wasted spend and improve targeting precision. • Global Account Exposure: Worked with brands serving customers in multiple regions (US, UK, and international markets), ensuring strategies were adapted according to each marketplace's behavior and competit
Education verified_user 0% verified
  • University of Engineering and Technology Lahore
    Chemical Engineer
    University of Engineering and Technology Lahore
    Jan 2017 - Dec 2021 (5 years)
    • Co-Head of Pakistan Student Welfare Organization PSWO. • Chief Coordinator and Bait Bazi Lead of UET Literary Society.