Shruti Choubey

Product Marketing Intern

Innovapte

Aug 2024 - May 2025 (10 months)

Executed email marketing campaigns using Mailchimp and Mailshake, optimizing performance via Google Analytics. Developed MIS trackers and dashboards using Excel and Google Analytics for management review. Assisted in book publishing projects, including eBook design and layout using Amazon KDP. Created and edited product explanation videos using Vyond, Adobe, and Canva to support customer understanding and engagement. Managed social media content calendar, ensuring timely and aligned posts across platforms. Optimized blog content on WordPress using Ahrefs for SEO growth. Utilized HubSpot CRM for lead management and pipeline efficiency. Prospected and engaged decision-makers via LinkedIn Sales Navigator. Conducted competitor benchmarking and

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Business Growth Intern

Hidoc Dr.

May 2024 - Jul 2024 (3 months)

Contributed to the successful launch of two new products (Honorarium Management System and MediBot) by developing and executing a comprehensive marketing strategy, resulting in an increase in brand awareness within the first quarter. Gained hands-on experience in proposal development, invoice creation, and purchase order management, directly enhancing overall business understanding and contributing to a 10% improvement in operational efficiency. Led B2B business development initiatives with pharmaceutical companies, leveraging Apollo.io for lead generation, strengthening industry relationships, and enhancing market presence.

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Digital Marketing Intern

MONODarli

Dec 2022 - Mar 2023 (4 months)

Developed and executed social media strategies, increasing engagement by 30%. Conducted competitor benchmarking and market trend analysis to optimize content strategy. Created compelling content across Instagram, Facebook, and Twitter. Managed scheduling and analytics using social media tools like Metasuite and Hootsuite. Copywriting for email campaigns resulting in a 15% increase in open rate.

Member, Admission Cell

mnit jaipur

Communicated with prospective students regarding programs and admissions. Assisted in organizing and executing admission events. Maintained and updated student records and databases.

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Co-coordinator, Science Club

MH College of Science and Home Science

Coordinated and managed events such as science fests and exhibitions. Assisted in logistics management, including venue arrangement and scheduling.

Member, Media Cell

mnit jaipur

Created content for media platforms to promote departmental events. Assisted in producing multimedia content to engage audiences effectively.

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