Digital Marketing & Sales Specialist
THE ZANE MYERS COMPANY
Feb 2023 - Sep 2023 (8 months)
● Generated over 300+ qualified B2B leads by executing targeted LinkedIn lead generation sequences via Waalaxy.
● Orchestrated an organic social media sales strategy that boosted engagement by 150%, directly expanding the top-of-funnel pipeline.
● Built out complex marketing and sales automation workflows using RepliQ and Instantly, saving 20 hours of manual sales labor weekly.
● Applied expertise in educational sales to refine outreach strategies, utilizing AI-driven data analysis to evaluate email engagement, landing page performance, and multimedia content impact, which facilitated iterative improvements in campaign messaging and lead conversion rates.