Marketing Automation & Funnel Optimization Specialist with 6.5+ years of experience building scalable demand generation systems across HubSpot, Zoho CRM, Engagebay, and GoHighLevel. Focused on improving funnel efficiency and lead-to-pipeline conversion through lifecycle automation, segmentation, and performance-driven optimization.
Delivered 35% growth in qualified leads and improved email engagement by 22% by identifying conversion gaps, redesigning nurture strategies, and aligning marketing systems with revenue outcomes. Experienced in executing inbound, outbound, ABM, and webinar-led growth engines.
