Scott P. Guttenberger

Scott P. Guttenberger

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VP Marketing
United States
Contact Scott regarding: 
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Full-time jobs
Starting at USD100k/year
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Finding candidates
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Timeline

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Résumé

Jobs verified_user 0% verified
  • V
    VP of Marketing (B2B, B2C) - Topl Blockchain
    Mar 2022 - Mar 2024 (2 years 1 month)
    Topl is an interoperable blockchain purpose-built to drive a more impactful and inclusive economic system.

    • Led a cross-functional team and launched three successful new blockchain dapps. (ToplTrax, Traceable Journey, and Smart Labels)
    • Successfully developed and implemented a comprehensive B2B marketing strategy that resulted in the company's first paying clients at $700K ARR.
    • Spearheaded the launch of our United Nations Development Programme involvement.
    • Oversaw the launch of our worldwide partnership with Beatrice Bayliss.
    • Established and maintained relationships with PR/media and advertising outlets to maximize brand exposure.
    • Grew our B2C developers community by 33% compared year prio
  • D
    VP of NFT Marketing (B2C) (Contract)
    DazTafi
    Feb 2022 - Jun 2022 (5 months)
    Tafi/Daz is a leading content creation platform, serving millions of professional and recreational artists worldwide.

    • Managed a team of 15 marketing professionals, tasked with developing and executing successful NFT collections for Coca~Cola, Clinique, and Warner Brothers (The Batman).
    • Oversaw the GTM launch for Fight Back Apes, Cronos-7 NFT collections in partnership with Coinbase NFT.
    • Played a key role in bringing on Atari and Ledger for our existing NFT collections.
  • T
    Co-Founder/CMO (B2C)
    Tokenfy
    Nov 2021 - Mar 2023 (1 year 5 months)
    Tokenfy enables artists, builders, entrepreneurs, and creators to launch NFT projects in a few clicks with no coding knowledge necessary.

    • Oversaw the development and launch of our Tokenomics and $TKNFY and our B2C SaaS smart contract platform.
    • Managed our Twitter and Discord community growth to more than 15K active participants and artists.
    • Successfully led the development and implementation of partnerships with BAYC NFT holders and other hand-picked artists.
    • Led the company to an acquisition.
  • Tapclicks
    VP of Product Marketing (B2C & B2B)
    Tapclicks
    Nov 2018 - Aug 2021 (2 years 10 months)
    TapClicks is a leading MarTech company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platformincludes workflow and order management, analytics, competitive intelligence, SEO, and automated reporting.

    • Developed comprehensive product marketing strategies to successfully launch SEO, Competitive Intelligence, and Google Data Studio products.
    • Created marketing collateral and campaigns to drive product awareness, sales, and customer loyalty.
    • Built a product marketing department of 5, and implemented a strategy that helped increase ARR from $16M to $20M.
    • Designed and executed comprehensive marketing plans to ensure product growth and profitability.
    • Develope
  • NinjaCat
    Sr. Director, Marketing (B2C & B2B)
    NinjaCat
    Nov 2014 - Nov 2018 (4 years 1 month)
    NinjaCat is a digital marketing performance management platform for agencies, media companies, brands, and enterprises that helps unify campaign data and automate reporting.

    • Spearheaded the development of corporate marketing strategies, resulting in ARR growth from $3M to $7M.
    • Coordinated all aspects of the company's PR and thought leadership, ensuring brand consistency.
    • Developed and launched a referral program.
    • Worked with sales leaders to develop and measure enterprise-focused outbound and ABM campaigns.
    • Executed a PLG strategy into our Call Tracking and SEO products.
  • F
    Marketing Director (B2B)
    Fast-Track Marketing
    Jun 2010 - Nov 2014 (4 years 6 months)
    Fast Track Marketing is a full-service marketing and consulting agency that develops and implements custommarketing strategies and programs for any size elective surgery practice.
  • M
    Marketing Director (B2C)
    Midas Automotive & Muffle
    Jun 2006 - Jun 2010 (4 years 1 month)
    Midas is one of the world's largest providers of automotive services, offering brake, maintenance, tires, exhaust, steering, and suspension services at more than 2,100 franchised, licensed, and company-owned Midas shops in 13 countries.
Education verified_user 0% verified
  • Bowling Green State Unuiversity
    BA Business
    Bowling Green State Unuiversity
    Aug 2001 - Jun 2005 (3 years 11 months)