Sameena Nadaf Gallery Director, Strategic Growth at Paul Larsen Gallery

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Gallery Director, Strategic Growth

Paul Larsen Gallery

Jul 2024 - Current (1 year 11 months)

- Development and implementation of commercial strategies to achieve business growth and profitability - Identification of new business opportunities to expand the studio’s market presence - Management of client relationships to ensure the highest level of client satisfaction - Collaboration with creative teams to align commercial goals with creative direction - Contract negotiations and management of commercial agreements - Overseeing market analysis and competitive benchmarking - Preparation and management of budgets, forecasts, and financial reports - Curation and execution of exhibitions, fairs, trade shows, and other events - Driving expansion through hiring, internship, and artist-in-residence programs - Formulation of membership, l

Enterprise Partnerships - North America

Auror

Nov 2023 - Jun 2024 (8 months)

- Nurtured and grew existing relationships with large, enterprise retailers in North America - Worked closely with Senior Executives as well as Asset Protection / Loss Prevention leaders, helping them to reduce crime and increase safety in their stores - Drove awareness, retention and adoption of the Auror platform alongside Customer Success teams - Identified and implemented value drivers for enterprise retail partners - Provided thought leadership to industry bodies including the Loss Prevention Foundation, RILA, LPRC, and NRF - Attended and facilitated key industry events

Senior Project Manager / Digital Production Manager / Creative Producer

Paper Tiger

Dec 2021 - Aug 2023 (1 year 9 months)

- Managed a portfolio of clients in various industries across the digital design production process, typically spanning visual and verbal branding (brand identity, content/copywriting, and website design/development) - Created and managed schedules, budgets, assets, deliverables, resources, and overall project organization to ensure requirements and milestone dates are clearly communicated, understood, and executed upon - Maintained authentic and positive client relationships by serving as the client’s advocate and liaison with internal and external stakeholders - Protected and motivated the internal agency production team, delivering client feedback, change requests, and other communications calmly and empathetically - Consistently manage

Senior Marketing Manager, Enterprise

Spokes

Apr 2018 - Jul 2021 (3 years 4 months)

At 9Spokes since early onset, I joined as the 5th member of a New Zealand-based team that we expanded across North America, Europe and Asia-Pacific. A humble yet aggressive fintech, 9Spokes' dedication to all things small business helped us partner with some of the most trusted and influential financial institutions worldwide. Through direct and white-labeled platforms, we harnessed the power of data and clever tech to help propel SMBs to hit their goals and achieve the success they deserve. Focusses have included: • Leading global marketing strategy - including running brand, marketing and sales-driven efforts - from ideation through to creation and execution • Developing and sharing insights relating to the enterprise segment, specific

Content & Communications Manager

Spokes

Apr 2017 - Mar 2018 (1 year)

Head of Customer Success

Spokes

Apr 2016 - Mar 2017 (1 year)

Marketing Executive

Spokes

Apr 2014 - Mar 2016 (2 years)

Global Partnerships Manager / Project Manager

Free Holdings

Sep 2012 - Apr 2014 (1 year 8 months)

Global Partnerships Manager: • Led three teams for projects encompassing the sales, marketing, events, PR, and production sectors • Trained and oversaw 20+ team members, ensuring they understood and completed tasks effectively and efficiently • Communicated with key points of contact worldwide in order to generate mutually beneficial partnerships and sponsorships • Success in both the formulation and account management of dozens of partnerships/clients • Managed databases exceeding several thousand pieces of data Project Manager: • Liaised between our various company projects and our external development team • Ensured that project milestones and deliverables are executed on time and on brand • Developed and sent proposals • Created and

Producer / Project Manager

Prolific Interactive Acquired by WeWork

Nov 2011 - Jun 2012 (8 months)

• Project Management as well as Account Services roles • Oversaw various projects to completion while adhering to strict deadlines (from strategy, wireframing, designs, front/back end development, and testing to product launch) • Participated in strategy and brainstorming sessions • Point person for contact with clients • Familiarity with iOS, Android, and website technology • Familiarity with various Mac products and software components • Familiarity with digital advertising and social media outlets such as Facebook and Twitter • Online storefront management

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Master's Level Psychology Extern

Rockland Psychiatric Center

Oct 2010 - May 2011 (8 months)

• Worked on two units, a deaf psychiatric unit and an admissions unit • Conducted individual psychotherapy with patients • Attended unit rounds • Co-led group treatments (Wellness Self Management group Cognitive Remediation group, and Trauma group) • Assisted in socialization groups • Assisted in monitoring behavior management plans • Wrote monthly progress notes on patients I saw individually • Gained experience working with diverse populations

Marketing and Promotions Representative

The Boston Beer Company

Feb 2009 - Sep 2009 (8 months)

• Executed promotional events in the major counties outside of New York City • Handled marketing and promotions of various alcoholic beverages to increase brand visibility in a professional and creative manner

Calculus Tutor

John Jay College CUNY

Dec 2007 - May 2008 (6 months)

• Helped students grasp mathematical concepts while acting as a mentor

Brand Ambassador

Diageo

Aug 2007 - Jul 2011 (4 years)

• Scheduled and executed promotional events in the major counties outside of New York City • Handled the marketing and promotions of various Diageo products to increase brand visibility in a professional and creative manner • Duties involved reaching out to clients, scheduling events, training new employees, executing promotional events, and completing reports on strengths/weaknesses of events

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Volunteer

Saddle River Valley Rescue Squad

Sep 2005 - Aug 2009 (4 years)

• Took various classes for up-to-date training • Attended monthly meetings and weekly drills • Responded to calls at all hours • Served as Squad President for two years

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EMT-B

Upper Saddle River Volunteer Ambulance Corps

Sep 2005 - Sep 2007 (2 years 1 month)

• Served as an EMT-B for two years • Responded to medical emergencies at all hours

Sameena Nadaf

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