MARKETING ASSISTANT
Kale
• Market Research Analyzing market trends, customer behavior, and competitive landscape. Conducting surveys, focus groups, and data analysis to gather insights. Identifying target audiences and understanding their needs and preferences. • Brand Development and Positioning Defining the company's brand identity, including logo, voice, and messaging. Positioning the brand in the market to stand out from competitors. Ensuring consistent branding across all marketing channels. • Customer Relationship Management (CRM) Building and maintaining relationships with customers to drive loyalty and retention. Segmenting customers for targeted marketing campaigns. Engaging with customers via email, social media, and other communication channels. • Metric