Ryan Hite Content & Digital Operations Leader | Turning Creative Chaos Into

Digital Media Specialist

Nimble Talent

Jul 2021 - Current (5 years 4 months)

Overview: Own the full project lifecycle of complex omnichannel programmatic campaigns for a portfolio of high-growth clients, from intake and strategy through technical execution, optimization, and executive reporting, while building the standardized systems that make consistent performance repeatable across accounts.

Campaign Architecture & Ownership: Architect and manage end-to-end programmatic strategies across Display, Video, CTV, and Native channels within The Trade Desk, DV360, and Amazon DSP, owning every stage from client brief through launch, optimization, and post-campaign reporting.

Process & QA Systems: Built standardized campaign setup checklists, naming conventions, and QA protocols across DSPs to elimin

Agent Intern

State Farm

Jan 2021 - Mar 2021 (3 months)

Overview: Supported agency operations during a period of digital modernization, contributing to both sales pipeline management and the buildout of the agency's first structured digital outreach process.

Managed and optimized the agency's sales calendar and CRM pipeline, building outreach workflows that improved appointment conversion and gave the Agent clear, data-driven visibility into weekly performance.

Led modernization of the agency's social media presence and community marketing strategy, developing a content framework and publishing schedule where none previously existed.

Maintained 100% compliance with data privacy regulations and State Farm's proprietary systems across all client record management.

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Senior Business Operations Analyst

DocNPort LLC

Jul 2019 - Aug 2020 (1 year 2 months)

Overview: Brought in specifically to address operational inefficiencies at a fast-moving technology company, leading the design of scalable processes, automated reporting systems, and data governance frameworks that transformed how the organization tracked and acted on its own performance data.

Process Audit & Redesign: Conducted a comprehensive audit of existing business processes to identify bottlenecks and manual workflows consuming team capacity without reliable output, then designed and implemented scalable SOPs and Knowledge Bases that replaced tribal knowledge with documented practice, reducing manual reporting time by 25 hours per week and driving a 37% improvement in operational efficiency.

Executive Dashboard

Licensed Sales Representative

Allstate

Mar 2019 - Jul 2019 (5 months)

Built and maintained a disciplined prospecting and follow-up system using Allstate's proprietary CRM, replacing reactive outreach with a documented, repeatable daily workflow.

Conducted systematic "Personal Financial Reviews" with existing policyholders through a structured needs-assessment process, increasing cross-sell and multi-line bundling by 32%.

Maintained an 87% client retention rate through proactive, process-driven relationship management and claims liaison support.

Licensed Assistant

American Family Insurance

Sep 2016 - Mar 2019 (2 years 7 months)

Managed the end-to-end new business processing workflow, ensuring documentation, signatures, and underwriting requirements were submitted accurately and on schedule.

Maintained 100% adherence to state regulations and compliance standards, managing sensitive PII with documented protocols and zero compliance incidents.

Coordinated agency marketing campaigns and tracked conversion metrics, building a feedback loop between outreach and results that refined the agency's lead-generation strategy.

Maintained an 85% client retention rate through systematic renewal outreach and proactive coverage reviews.

Broker Associate

Sellstate Realty

Nov 2015 - Mar 2017 (1 year 5 months)

Managed residential and commercial real estate transactions as complex, multi-stakeholder projects — coordinating buyers, sellers, lenders, title companies, inspectors, and attorneys from intake through closing, with zero tolerance for missed legal or contractual deadlines.

Developed multi-channel marketing systems for listings (high-end photography, virtual tours, digital ads), achieving an average sales-to-list price ratio of 115%.

Built a structured referral and lead pipeline using CRM systems, replacing ad-hoc networking with documented business development process.

Drafted and reviewed purchase agreements and lease contracts, maintaining 100% compliance with Fair Housing laws and state commission regula

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Manager of Information Technology

Casemed Solutions

Sep 2011 - Aug 2020 (9 years)

Overview: Served for nine years as sole owner of the company's entire IT infrastructure, project portfolio, and technical operations, building systems, processes, and compliance frameworks from the ground up in a heavily regulated healthcare environment where failure carried real legal and patient-safety consequences.

Project Portfolio Management: Directed the full lifecycle of all IT projects like requirements, vendor selection, implementation, testing, documentation, including EMR integrations, cloud migration to Azure/AWS, and internal portal upgrades, consistently delivering on time and under budget while maintaining 99.9% uptime.

Process Documentation: Built and maintained comprehensive documentation for all syste

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Fractional Chief Media Officer & Content Systems Consultant

Ryan Hite Media Content Consulting

Aug 2011 - Current (15 years 3 months)

Overview: For 15 years, clients have brought me in when their content and marketing are working hard but not working together, inconsistent posting, scattered assets, unclear analytics, and no real system tying content, paid media, and revenue together. My role is to diagnose the dysfunction, build the operating system, and leave behind a scalable, documented process the client's own team can run independently.

Content Operating Systems: Designed and implemented complete content workflows such as editorial calendars, briefs, asset libraries, and approval pipelines using Notion, Monday.com, and Later, replacing ad-hoc chaos with repeatable,

Ryan Hite

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Ryan Hite

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