Viviana Escobar

Multichannel Leader + Business Development

Boston Scientific

Nov 2018 - Current (6 years 9 months)

- Sales Plan results: 800K USD for the first implementation year in Colombia (Double digit-growth for that segment). - Design, plan and implement a blockchain based platform to support the new business model. - Expand the platform in 7 other countries in Latam. - Startup of Inside Sales to expand our business reach in new customer segments and geographies. Starting from market assessment, segmentation, value proposition. Leading planning, implementation and execution. - Develop value networks outside the company to improve the differentiators for customers. Working with technologies such as blockchain to improve efficiencies, scalation, and trust for each stakeholder. - Lead the multichannel implementation and execution for B2B and B2 aimin

Latin America Sales Training Leader

Boston Scientific

Oct 2015 - Nov 2018 (3 years 2 months)

- successfully implement an unprecedented certification process: over 200 people first year. - Implement and execute new training curricula programs, over 700 people trained (Mexico, Brazil, Costa Rica, Puerto Rico, Colombia, Chile, Argentina, Dominican Republic, Peru and Ecuador. - Develop our training brand for Latin American Region. Define skills and capabilities required by our sales reps, Regional Managers, DBMs, BUMs and marketing and product managers to support execution of the new business strategy and market needs. - Leverage on different technologies to optimize cost-efficiency of training programs in the delivery and transforming the way we ensured people training across Latin America - In close contact with corporate and country

Clinical and Distributor Business Leader

Boston Scientific

Apr 2014 - Oct 2015 (1 year 7 months)

- successfully accomplish the anual sales plan in Peru 1,5M and Ecuador 2M. - One of our distributors was awarded as Latam’s best performing distributors of the year . - Andean Region Leader of the distributor relationship management. Responsible for developing and implement portfolio strategies for new and existing product of Cardiovascular and Rhythm Management divisions. - Ensure revenue targets, pricing strategy of distributors – Budget 6M USD Peru, Ecuador and Venezuela. - Oversee product launching according to market opportunities leveraging clinical resources and product manager from other regions and resources at corporate level. - Communicate, develop, and maintain a working relationship with internal and external stakeholders such

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Clinical Applications Engineer

Samsung Semiconductor

Oct 2010 - Oct 2013 (3 years 1 month)

- Successfully accomplish 107% of the annual sales plan. - Increase brand awareness among OBGYN and Cardio Medical sonographer community - Provide technical and clinical leadership during sales process by demonstrating full range of products, including potential uses, product capabilities and benefits to customers. - Support and product live demonstration in trade shows and professional conferences to enlarge and strengthen client relations, follow the market trends and competitors. - Use market and product knowledge to support sales team in developing sales, marketing and customer service strategies.

Product Marketing Intern

SIEMENS

Mar 2010 - Sep 2010 (7 months)

- Implement tools to automate invitation letters and attendance certificates for participants in our training session. - Develop marketing collateral for professional education in Medical Imaging Department.

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Biomedical Engineer Intern

Hôpital Paris Saint Joseph

Jun 2009 - Jul 2010 (1 year 2 months)

- That feasibility study allow the leadership team of the radiology and biomedical department to make a decision for this control. - Technical feasibility study for Quality Control of CT Scanners.

Viviana Escobar

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Viviana Escobar