Rosina Carpio

Rosina Carpio

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SEO Specialist & Growth Hacker
Distrito Federal, Venezuela
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Timeline

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Résumé

Jobs verified_user 0% verified
  • V
    SEO Coordinator
    Virtually Present
    Nov 2022 - Current (3 years 6 months)
  • V
    SEO Specialist
    Virtually Present
    Aug 2021 - Nov 2022 (1 year 4 months)
    - Research content and consumer trends, develop content strategies. - Diagnosed improvement opportunities for technical SEO, SEO On-page and Off-page. - Developed SEO strategies to improve the positioning of client web pages. Analyzed websites and PPC initiatives and campaigns. Identified changes to the website’s architecture, content, backlinks and other factors to improve SEO positions for target keywords.
  • V
    SEO & content manager
    Virtually Present
    Mar 2021 - Aug 2021 (6 months)
    - Conducted keyword research including discovery and expansion of keyword opportunities. - Facilitated content recommendations for organic SEO success.
  • VITA WALLET
    Chief marketing officer
    VITA WALLET
    Oct 2020 - Mar 2021 (6 months)
    - Designed the digital marketing roadmap and led the creative strategy for key social accounts of the company. - Developed and enhanced online content, considering SEO. - Formulated strategies with the Product Manager to increase 25% client satisfaction. Set digital marketing team goals and prioritized activities. Increased User-Registration by 20% and transactions in app by 15%. Developed influencer marketing campaigns and boosted consumer awareness by 10%. Managed campaign expenses and estimated monthly costs.
  • V
    SEO writer
    Virtually Present
    Jun 2020 - Sep 2020 (4 months)
    - Led keyword research and categorization for different products. - Performed SEO audits to define SEO strategies to apply. - Coordinated with other areas to ensure that SEO activities complied with the corporate guidelines.
  • V
    Marketing and advertising specialist
    VPItv - Venezolanos por la Información
    Apr 2020 - Sep 2020 (6 months)
    - Developed ideas for creative marketing campaigns. - Designed inbound marketing activities by demonstrating expertise in content development, SEO optimization and advertising. - Built an email marketing strategy resulting in a 25% increase in conversions. Optimized organic and paid acquisition channels and reported the performance of marketing campaigns.
  • L
    SEO & content manager
    Lexema Media
    Sep 2019 - Mar 2020 (7 months)
    - Developed content strategy aligned with short-term and long-term marketing targets. - Collaborated with advertising and design teams to plan and develop the website and social media content. - Analyzed website traffic and users’ engagement metrics. Directed content distribution to online channels and social media platforms to increase web traffic. Collaborated with influencers.
  • P
    Community manager
    Purple Solutions VE
    Sep 2018 - May 2019 (9 months)
    - Developed and executed social media and communication campaigns. - Planned digital strategies and set goals for social media accounts and website content.
  • AIESEC en Colombia
    Profesora de lecto-escritura
    AIESEC en Colombia
    Aug 2017 - Sep 2017 (2 months)
    - Participé en el programa de intercambio para reforzar la lectura y escritura de niños provenientes de familias disfuncionales en conjunto con la organización Ecomundo. "AlfaBeta, is conceived as a solution to improve the life of the illiterate population and also to increase the quantity and quality of opportunities for this population to overcome their current situation by giving them access to education and helping them to find their spot on society" AIESEC.
  • C
    Voluntaria
    Centro de Salud Santa Ines UCAB
    Nov 2012 - Mar 2013 (5 months)
    - Colaboré en actividades educativas para niños con problemas de aprendizaje.
Education verified_user 0% verified
  • ARTS Instituto de Computación Gráfica
    Adobe Premiere CC
    ARTS Instituto de Computación Gráfica
    Jul 2022 - Sep 2022 (3 months)
  • ARTS Instituto de Computación Gráfica
    Adobe After Effects CC
    ARTS Instituto de Computación Gráfica
    Apr 2022 - Jun 2022 (3 months)
  • Universidad Católica Andrés Bello
    ABC of the writing in El National
    Universidad Católica Andrés Bello
    Jan 2022 - Mar 2022 (3 months)
  • IEBS Business School
    Master en marketing automation & growth hacking
    IEBS Business School
    Nov 2020 - Nov 2021 (1 year 1 month)
  • Universidad Católica Andrés Bello
    Licenciatura, comunicación social
    Universidad Católica Andrés Bello
    Jan 2014 - Dec 2019 (6 years)