Forward thinking eCommerce evangelist, particularly around the discipline of re-energizing the B2B sector to merge the disciplines of old with the opportunities technology provides. Delivering profitable growth by transforming high-touch sales processes to self-service is now a reality with Cloud Solutions.
Multi-discipline leader with success stories in large project execution, strategic decomposition of customer objectives and aligning them with strategies and relevant metrics for success, and directing organizations on how to drive a return on their (commerce) technology investments.
Have spent the past 14 years in North and South America helping to develop the success stories of some of the largest brands in eCommerce.
*Rich technology background (15+ years) in eCommerce platforms (Oracle Commerce), digital marketing (Oracle Marketing Cloud, Adobe Marketing Cloud, Google Analytics), and custom SOA development.
*Thought leader in customer experience, including defining the dimensions, relevant to a company's vertical, that will drive the most effective segmentation of a customer base.
*Strong multi-cultural experience, having worked in India, Argentina, Chile, Brasil, Colombia, and Australia in the past 6 years.
*Champion of the data revolution in Commerce - leveraging data + the intrinsic culture of an organization to optimize revenue and lower costs
Specialty: Identifying Commerce trends and determining solutions to best capture the opportunity and driving ROI.