Intergrated Digital Associate
Edelman
Jan 2020 - Apr 2021 (1 year 4 months)
- helped Managed Display, SEO and Social ads for SeaWorld's 12 parks, Juice Plus, Florida Department of Citrus.
- Worked with Edelman's creative team and sourced assets to create various Mobile, Display, OTT, OHH and OLV campaigns in DCM, gaining experience in programmatic and native Paid Media.
- Updated pacing sheet and track daily campaign SEM spend and KPI's for FDOC and Russell Investments.
Assisted in ongoing Web development and content strategy for clients.
• Partnered with various vendors including Media Math, Stack Adapt, and Media Design Group to implement and optimize all Display, OLV, AUD, and Native campaigns.
• Conducted various technical SEO audits and search assessments to provide content optimization strategies which were