Rhea Dabas

I build the GTM engine, not just the assets. Twice the first PMM hire at fast-scaling B2B SaaS companies. Both times I walked in with no playbook, no inherited frameworks, and no team — and built positioning, sales enablement, and launch infrastructure that moved revenue. My centre of gravity is product. I get deep enough into what's being built to influence the roadmap, not just message around it. That depth is what makes the positioning credible, the enablement effective, and the launches land. I've worked across sustainability intelligence, HR tech, and consumer lifestyle — translating technically complex products into commercial narratives that resonate with enterprise buyers. I know how to segment a market, find the forcing function, and build the GTM motion that converts. What I'm known for internally: making other teams faster without adding to their workload. Sales gets collateral they actually use. CS gets templates they can run independently. Product gets a PMM who shows up to sprint reviews with customer insight, not just briefs. Currently open to senior PMM roles at B2B SaaS companies where the GTM function needs building or levelling up.