Renata De Anda Prieto

Renata De Anda Prieto

About

Detail

Digital Marketing | B2C | Startups | Social Media Management | Social Media Marketing | Marketing Communications | Consumer Insights | Digital Strategist
Mexico

Contact Renata regarding: 
work
Full-time jobs
Starting at MXN20k/month ~USD1.08k/month
Flexible work
Starting at USD8/hour

Timeline


work
Job
school
Education

Résumé


Jobs verified_user 0% verified
  • S
    Account Manager
    Strike Social, Agencia Digital
    Oct 2022 - Current (4 years 1 month)
  • DearDoc
    Website Coordinator
    DearDoc
    Mar 2022 - Jul 2022 (5 months)
    - Carry out product surveys in order to understand and align doctors objectives for the design and set up of their website products
    - Set up project timelines with practices, as well as, coordinate and revise project expectations and assure the correct delivery
    - Provide assistance and direction on technical website and hosting information (such as domain transfers, purchases and registrations)

    - Perform continuous follow up of website projects with doctors, oversee and delegate project responsibilities to content creators and website designers.

    ACHIEVEMENTS
    - Propose and implements processes that improved client relations as well as execution of website product
    - Increase 50% of client retention
  • ZeBrands
    Social Media Manager
    ZeBrands
    Sep 2021 - Dec 2021 (4 months)
    - Implement trackable processes to launch social media accounts in alignment with additional digital assets
    - Define working flows and processes for the management of interdepartamental squads
    - Automatize reporting for social media accounts via Google Data Studio

    -Present benchmark analysis of competitor brands in order to establish communication strategies for social media accounts
    -Propose and implement processes in order to launch brands on Social Media
    - Generate and present weekly & monthly reports of social media accounts to review key metrics & KPIs
  • ZeBrands
    Community Manager
    ZeBrands
    Jan 2021 - Sep 2021 (9 months)
    - Execute Community Management across Ze Brand's brands with a focus in building brand community and engagement
    - Propose and generate content for upper funnel of content marketing (awareness & recognition)
    - Launch Ze Brands social media accounts for United States market
    - Create content and coordinate Influencer Marketing alliances for US market

    ACHIEVEMENTS
    -Increase overall engagement of brands from 2.5% to 6% of average engagement rate within 5 months
    -Increase website traffic from social ads in strong commercial dates from an initial 100 visits to 1,000 visits in 1 month
    -Develop website content for US market brands based on best practices for SEO & buyer persona analysis
  • Wishpond Technologies
    Digital Marketing Specialist
    Wishpond Technologies
    Jun 2020 - Jan 2021 (8 months)
    - Created an effective paid social advertising campaign which generated an increase in sales from $1,000 to $3,000 dlls monthly
    - Increased database of 2,500 emails by launching 1 giveaway campaign
    - Decreased CPC of social ads from $2.00 dlls to $0.50 cents in 1 month

    - Create marketing strategies for campaign proposals and assets based on a client's business model and marketing efforts
    - Design strategy and content for landing pages, give away and sales pages
    - Lead a team of copywriters, designers and ad specialists in order to deliver campaigns in form and time
    - Optimize and create content marketing assets to generate powerful ads, newsletters and email marketing
    - Track and monitor campaign
Education verified_user 0% verified
  • Tecnologico de Monterrey
    Bachelors in Communication & Marketing
    Tecnologico de Monterrey
    Jan 2010 - Jan 2015 (5 years 1 month)