Renan Kabariti

Renan Kabariti

About

Detail

Performance Marketer | Media Buyer | Paid Media | Paid Social | Digital Marketing | Customer Acquisition
São Paulo, Brazil
Contact Renan regarding: 
work
Full-time jobs
Starting at USD5k/month
Flexible work
Starting at USD30/hour

Timeline

work
Job
school
Education

Résumé

Jobs verified_user 34% verified
  • CABA Design
    Senior Performance Marketing & Growth Lead verified_user Verified experience public Remote experience
    CABA Design
    Feb 2024 - Current (2 years 9 months)
    Owning customer acquisition and paid growth for a portfolio of US-based DTC brands, managing 6–7 figure monthly budgets across Meta, Google, and other channels.

    Operate at the intersection of performance marketing and data science, driving acquisition and budget allocation through incrementality and experimentation.

    • Optimized portfolio-level MER, balancing efficiency, scale, and cross-brand dynamics

    • Translated complex attribution data into clear actions across creative, bidding, and channel mix

    • Designed and executed GeoLift/MMM frameworks to measure true incremental impact and guide spend decisions
  • N
    Performance Marketer
    Next Empreendimentos Digitais
    Jun 2017 - Current (9 years 5 months)
    As a Performance Marketer, I specialized in Media Buying, Direct Marketing Strategies, and Performance Marketing, focusing on Conversion Rate Optimization and Customer Acquisition. I successfully managed over 60 million USD in paid media budgets for clients across various niches within the online education and direct-to-consumer (DTC) sectors. My expertise encompasses Copywriting, Sales Funnels, and Marketing Automation, complemented by a strong proficiency in marketing analytics, multi-touch attribution, incrementality testing, and marketing mix modeling. Additionally, I leveraged my experience with Shopify, having worked with DTC brands utilizing the platform for over two years, and even managed my own Shopify store in 2017, which enhance
  • Petrobras
    Production Engineer
    Petrobras
    Aug 2010 - Apr 2017 (6 years 9 months)
    Cost Analysis of Production Units in the Santos Basin. Support for logistical operations supplying maritime units for Exploration & Production. Implementation, evaluation, and improvement of management and quality processes in foreign Petrobras operations (outside Brazil).
Education verified_user 0% verified
  • M
    Meta Certified Media Buying Professional
    Sep 2023
  • P
    PNL Practitioner - Programação Neurolinguística
    Jan 2018
  • C
    Certified Customer Value Optimization Specialist
    Jul 2017
  • C
    Certified Customer Acquisition Specialist
    Jul 2017
  • C
    Certified Ecommerce Marketing Specialist
    Jul 2017
  • USP - Universidade de São Paulo
    Graduate, Industrial Engineering
    USP - Universidade de São Paulo
    Jan 2005 - Dec 2009 (5 years)