Reginald Smith

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Global Director of Growth, AMER|CA|LATAM|EMEA|AU

Martian Logic,

Jan 2024 - Current (2 years 7 months)

• Spearheaded negotiations with C-level executives at Fortune 500 companies by bargaining for deals worth a $14.6 million pipeline across 11 industries. • Manages a regional sales team of 5 in the US and 9 in the AU and is on track to exceed the target goal of $2.5 million by June 2025. • Produced an enterprise sales unit from scratch with zero external funding or investment partners by developing value propositions that resonated with the needs of 150 clients. • Constructed 10+ marketing plans per customer segment based on individual goals and objectives while maintaining 100% customer satisfaction via email campaigns and phone calls. • Set forth a trade show strategy that targets over 3,000+ companies in 11 industries to attend 4 maj

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National Sales Manager

Consolidated Consulting,

Jan 2023 - Jan 2024 (1 year 1 month)

• Leveraged an extensive network to secure strategic partnerships with leading technology firms, driving revenue growth by 33% year-over-year through collaborative initiatives and joint ventures. • Spearheaded the creation of social media marketing campaigns and outreach initiatives, acquiring over 45 new booked appointments within 90 days, resulting in a $8 million+ pipeline. • Implemented innovative market penetration strategies, identifying and capitalizing on emerging trends and untapped opportunities, resulting in a 25% increase in market share within targeted segments over five months. • Identified and created a trade show attendance list that covered our five major target verticals, leading to net new closed deals.

Senior Director of Sales | Enterprise

ChurnZero

Jan 2022 - Jan 2023 (1 year 1 month)

• Expanded into the Netherlands, Australian, EMEA, and Latin American markets, increasing overall revenue by 18% with a sales org of 3 Managers with teams of 8 – 10 reps each. • Designed and implemented a sales enablement training program that resulted in a 25% increase in sales productivity. • Produced and strengthened relationships with over 28 key customers and stakeholders, resulting in a 31 % increase in customer retention. • Created strategic projects such as developing and implementing 6Sense into the sales process for reps, resulting in increased efficiency and productivity for the sales team.

Senior Director of Sales | Enterprise

Newsela

Jan 2020 - Jan 2022 (2 years 1 month)

• Steered 10 sales representatives, and 2 District managers and earned over $2 million in the first year, 113% over goal. • Completed the year in 2021 at 124% to plan as a sales director with a team of 15 sales reps. • Orchestrated and executed a strategic sales plan that triggered a 25% increase in customer acquisition. • Formed and sustained relationships with key customers and stakeholders, resulting in a 56% increase in customer retention during COVID-19.

Senior Director of Sales | Enterprise

Keap

Jan 2017 - Jan 2020 (3 years 1 month)

• Supervised a team of 20 sales representatives and 3 Sales Managers with revenue growth of over $4.5 million in the first year. • Ran a new training program for certified vendor coaches and significantly improved customer acquisition, resulting in a year-over-year increase of 30% by doubling the sales team size by the end of 2018. • Bolstered relationships with key customers and stakeholders, resulting in a 15% increase in customer retention and a 98.2% renewal rate YoY. • Before site closure, we achieved a total of $12 million+ in net new revenue by spearheading a GTM pricing strategy for ICPs in the SMB/Mid-Market space.

Senior Director of Sales | Enterprise

NBCUniversal

Jan 2012 - Jan 2017 (5 years 1 month)

• Overhauled regional sales organization and accomplished $52M ARR within 4 years, managing 80+ FTE sales associates and 15+ direct reports by the end of 2017. • Recognized among the top 5% of Elite Sales Team Managers for exceeding quota by 167% in 2014. ◦ Attained #1 territory ranking by driving and sustaining 18.3% market share growth for 14 quarters, 2015- 2016. • Empowered and mentored sales teams, producing four of the top 5% Sales Representatives and three of the top 10% Sales Managers in Florida, 2015-2017. • Reached and held an average of 98 NPS by implementing best-in-class customer service throughout 2014- 2017.

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