SEO Specialist
Canva
Nov 2017 - Nov 2019 (2 years 1 month)
As an SEO Specialist, I was responsible for developing and implementing effective SEO strategies that enhanced search visibility and drove organic traffic. My role involved utilizing GA4 to analyze website performance and user behavior, optimizing both on-page and local SEO to improve rankings. I effectively managed projects by establishing standard operating procedures (SOP) that streamlined workflows and ensured timely delivery of content. Additionally, I mentored SEO copywriters, guiding them in best practices and aligning their efforts with our overall SEO management goals. While team management was not a primary focus, my experience in overseeing task assignments and deadlines contributed to a cohesive and productive work environment,